DTS-HD Master Audio™ Makes European Market Debut at IFA 2007

DTS-HD Master Audio™ Makes European Market Debut at IFA 2007: Presents CE World with Pristine 7.1 for HD-DVD and Blu-ray Disc

IFA 2007

With the opening of IFA 2007 in Berlin later this month, DTS (Nasdaq:DTSI) will demonstrate to the European Consumer Electronics (CE) community its category-leading DTS-HD Master Audio codec that provides a stunning gateway to pristine 7.1-channel sound for audio component manufacturers, content developers and, ultimately, consumers. Taking place August 31st through September 5th in Berlin, the show will also serve as a platform for leading CE brands including Sony, Samsung, Onkyo, Denon, Pioneer, Toshiba and Yamaha to launch DTS-HD Master Audio-enabled home theater components.

“This is the first wave of DTS-HD-featured products, and we expect to see the product offerings quickly expand in the coming months,” commented Brian Towne, Senior Vice President & General Manager, Consumer Division at DTS. “IFA 2007 serves as a springboard for the mass deployment of high definition audio to match the video, and DTS-HD Master Audio is leading the way. We are very pleased to contribute to the movement and to the advancement of high definition sound in a wide array of consumer applications.”

As films, games and music become more interactive and immersive, crystal clear 7.1-channel sound becomes even more essential to the entertainment experience. Underscoring this point are DTS’ HD DVD and Blu-ray Disc demonstration discs featuring DTS-HD Master Audio movie and music clips produced in 1080p high definition video with audio that is bit-for-bit identical to the master soundtrack. The discs, which will be showcased by A/V manufacturers at IFA, will include 7.1-channel tracks from famed musicians BT and Omar Hakim, as well as 5.1-channel tracks from Peter Gabriel and Pat Metheny, and clips from the films Ice Age: The Meltdown and Fantastic Four.

Members of the European CE community are invited to experience this technology for themselves and receive a comprehensive demonstration of the encoding/decoding technology that is making stunning 7.1-channel sound a reality for the next generation of home theater, gaming and audiophile technologies. DTS will have a presence at the IFA stands of HD DVD (Hall 21.A, Stand #104) and Blu-ray Disc (Hall 6.2, Stand #104 + 107), and will be holding demonstrations of DTS-HD Master Audio separately upon appointment.

About DTS-HD:

DTS-HD Master Audio is capable of delivering audio that is bit-for-bit identical to the studio master and at super high variable bit rates — 24.5 Mbps on Blu-ray discs and 18.0 Mbps on HD-DVD. This bit stream is so fast and the transfer rate is so high that it can deliver 7.1 audio channels with 96k/24-bit sound identical to the original. With DTS-HD Master Audio, consumers will be able to experience movies and music, exactly as the artist intended: Clear, pure, and uncompromised.

DTS-HD High Resolution Audio can deliver up to 7.1 channels of sound that is virtually indistinguishable from the original. DTS-HD High Resolution Audio delivers audio at high constant bit rates superior to standard DVDs — 6.0 Mbps on Blu-ray Discs and 3.0 Mbps on HD DVD — to produce outstanding sound quality. It is capable of delivering up to 7.1 channels at 96k/24-bit depth resolution and allows content creators to deliver rich, high definition audio on movies where disc space may not allow for DTS-HD Master Audio.

About DTS:

Founded in 1993, DTS, Inc. (NASDAQ:DTSI) is a digital technology company dedicated to delivering the ultimate entertainment experience. DTS decoders are in virtually every major brand of 5.1-channel surround processor, and there are hundreds of millions of DTS-licensed consumer electronics products available worldwide. A pioneer in multi-channel audio, DTS technology is in home theatre, car audio, PC and game console products, as well as DVD-Video, Surround Music and DVD-ROM software. DTS audio products are featured on more than 27,000 motion picture screens worldwide. DTS is headquartered in Agoura Hills, California and has offices in the United Kingdom, France, Italy, Canada, Hong Kong, Japan and China. For further information, please visit www.dts.com.

DTS is a registered trademark of DTS, Inc.

For information regarding risks and uncertainties associated with DTS’ business, please refer to the “Management’s Discussion and Analysis” and “Risk Factors” sections of DTS’ SEC filings, including its annual report on Form 10-K and quarterly reports on Form 10-Q copies of which may be obtained free of charge from the SEC’s website at www.sec.gov.
Contacts

DTS, Inc.
Kristin Thomson
Director, Public Relations
818-706-3525
kristin.thomson {at} dts(.)com
or
European PR for DTS:
Griffin Public Relations & Marketing
Daniel O’Connell
212-481-3456 x12
Doconnell {at} griffinpr(.)com