Tags: ArcSoft Mobile, ArcSoft TotalMedia, China Wireless Summit, Texas Instruments

ArcSoft Mobile VP Presents ArcSoft TotalMedia™ Mobile at China Wireless Summit

Texas Instruments Organizes Conference on Wireless Technology

Invited by Texas Instruments Incorporated, David Cao, ArcSoft Vice President Mobile Group, presented ArcSoft TotalMedia™ Mobile yesterday at the China Wireless Summit 2007. Mr. Cao’s presentation was part of the session “Mobile to the Masses: What’s Driving the Next Billion Phones,” hosted by Remi El-Ouazzane, Vice President and General Manager, TI Cellular and Connectivity System Solutions. Texas Instruments organized the Summit and select developers, including ArcSoft, were invited to demonstrate innovative technologies under development on TI’s wireless platforms.

“We are honored to be presenting our multimedia solutions at the TI China Wireless Summit,” said David Tian, ArcSoft Vice President of Strategic Business Development. “We understand that low cost phones with value-added multimedia technologies like those in ArcSoft TotalMedia Mobile are becoming more and more important to satisfy demand in emerging markets.”

ArcSoft is widely recognized for its ability to deliver innovative, feature-rich multimedia solutions to mobile devices. ArcSoft TotalMedia™ Mobile is a multimedia software solution that supports the TI LoCosto™ and OMAP-Vox™ platforms. As an official member of the Texas Instruments OMAP™ Developer Network, ArcSoft provides multimedia features for several TI chipset-based customers, including Amoi, HTC, Motorola, and Samsung.

ArcSoft TotalMedia™ Mobile for TI’s LoCosto solution includes music and video playback, photo and video capture, a photo editor, and a photo organizer/viewer. TotalMedia Mobile for TI’s OMAPV1030 processor, part of the OMAP-Vox platform, includes all the functionality in the LoCosto solution, plus additional advanced multimedia functionality including an advanced photo viewer, media organizer, streaming player, and video editor. Both solutions have been commercialized. More information is available at www.arcsoft.com/products/mobiledevicesolution/ti_locosto.asp.

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices. For further details, visit www.arcsoft.com.

Copyright © 2007. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. ArcSoft TotalMedia is a trademark of ArcSoft, Inc. All other products and companies named herein may be trademarks of their respective owners.
Contacts

ArcSoft, Inc.
Michael Downs, 510-440-9901 ext. 316
mdowns {at} arcsoft(.)com