Where I’ve Been Launches ”The Amazing Race” Edition Map
November 7th, 2007 Leave a comment Visited 30 times, 1 so far today
Where I’ve Been Launches ”The Amazing Race” Edition Map
Facebook’s Most Popular Travel Application Teams with CBS TV Series
Where I’ve Been (WIB), the most popular travel application on the Facebook® platform, announces the launch of Where I’ve Been – “The Amazing Race” Edition. This co-branded launch by WIB and CBS comes on the heels of Facebook’s announcement earlier this week that businesses and organizations will now be able to create profiles, interact and affiliate with Facebook users.
“The Amazing Race” is a reality television show in which pairs of people compete against each other in a race around the world. For CBS, WIB created a map displaying the destinations visited in the 11 previous seasons of “The Amazing Race,” as well as the current locations of this week’s episode.
“International travel and adventure are key brand values for Where I’ve Been, so creating an application for “The Amazing Race’s” Facebook page made synergistic and strategic sense for us,” said Michael Dalesandro, CEO for WIB. “We see this endeavor as a fantastic example of a co-branded, user-friendly application.”
Users can add “The Amazing Race” Edition map to their Facebook profile, which will appear as a color-coded world map. By clicking on the map within their profile, users will be able to receive up-to-date information on the location of “The Amazing Race” contestants. The free, downloadable map is available today in the application menu on Facebook and on “The Amazing Race’s” Facebook page.
To view “The Amazing Race” Edition map, please visit: http://www.facebook.com/apps/application.php?id=5524544182&ref=s. Users can also link to WIB on http://alpha.cbs.com/primetime/amazing_race12/.
ABOUT WHERE I’VE BEEN
Where I’ve Been, LLC was formed as a Chicago-based start-up company dedicated to developing software for the travel social networking space. The Where I’ve Been interactive map is an add-on application for Facebook.com. For more information, visit www.WhereIveBeen.com.
NOTE TO MEDIA: To request an interview or further press materials, contact Pamela Johnston at pamela {at} pjinc(.)net or Ashley Chapman at ashley {at} pjinc(.)net or call PJ Inc. at (212) 629-8445.
Contacts
Pamela Johnston Inc.
Pamela Johnston / Ashley Chapman, 212-629-8445
pamela {at} pjinc(.)net / ashley {at} pjinc(.)net
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