INDIA’S DIGITAL ENTERTAINMENT NETWORK (DEN) SELECTS WORLD LEADING NDS SOLUTIONS TO PROTECT AND POWER NEW DIGITAL SERVICE

· NDS’ market-leading VideoGuard® conditional access, MediaHighway® middleware and customized electronic program guide selected to secure and enhance India’s new digital cable service

MUMBAI, INDIA – March 11, 2008 – NDS, the leading provider of technology solutions for digital pay-TV, today announced that DEN Digital Entertainment Networks (DEN), the new entrant in the Indian digital cable market, has selected a suite of NDS digital broadcasting solutions to launch the company’s digital cable service.

NDS will provide DEN with the world-leading VideoGuard® conditional access system (CAS), MediaHighway® middleware and an advanced electronic program guide (EPG). NDS VideoGuard conditional access and DRM is used by 82.7 million active subscribers, and NDS middleware has been cumulatively deployed in 76.4 million devices, enabling operators around the world to provide enhanced services to viewers.

DEN is a leading cable network operator with a pan-Indian footprint. Its vision is to drive digitization in the cable distribution system. DEN is upgrading the last mile to deliver an enhanced digital entertainment experience to consumers. DEN subscribers will be offered highly engaging user functionality now and in the future. Advanced NDS solutions provide DEN the flexibility to introduce future enhancements including interactive applications and additional advanced services for viewers.

Announcing this important development in DEN’s strategy, Mr. Anuj Gandhi, CEO, said: “In an effort to build world-class, state-of-the-art infrastructure, and to provide enriching viewing experiences to our customers, we have decided to choose NDS, the world’s leading security and advanced TV solutions provider, to be our technology partner. We are confident that NDS, with its experience providing quality solutions for the digital pay TV business, will support us in our endeavor.”

Ms. Sue Taylor, Vice President and General Manager of NDS Asia Pacific said, “DEN’s decision to select a suite of NDS world leading solutions endorses NDS as the technology leader in digital Pay TV solutions. We look forward to partnering with DEN and supporting their exciting growth strategies. NDS market-leading technology will enable DEN to deliver world-class digital and interactive entertainment services to their subscribers.”

NDS’ R&D facility in Bangalore, which has been operational for eight years and now employs close to 800 people, will be leading the development of a state-of-the-art solution for DEN. This development center is instrumental in designing unique solutions tailored to the Indian audience.
About NDS

NDS Group plc (NASDAQ: NNDS), a majority owned subsidiary of News Corporation, supplies open end-to-end digital technology and services to digital pay-television platform operators and content providers. See www.nds.com for more information about NDS.
About DEN

DEN Digital Entertainment Networks is promoted by Sameer Manchanda, an industry veteran with over 20 years’ experience in media and channel distribution, and Raghav Behl (Promoter and Managing Director of Network18 Group), a founding member. DEN’s leadership team includes CEO, Anuj Gandhi, President S.N. Sharma and President Vikas Bali who have long been associated with the media industry.

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Cautionary Statement Concerning Forward-looking Statements

This document may contain certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management’s views and assumptions regarding future events and business performance as of the time the statements are made. Actual results may differ materially from these expectations due to changes in global economic, business, competitive market, regulatory and other factors. More detailed information about these and other factors that could affect future results is contained in our filings with the US Securities and Exchange Commission. Any “forward-looking statements” included in this document are made only as of the date of this document and we do not have any obligation, nor do we undertake, to publicly update any “forward-looking statements” to reflect subsequent events or circumstances, except as required by law.

For further information:

NDS
Cynthia Ritchie T: +44 (0)20 8476 8378

Director, Corporate Communications critchie {at} nds(.)com

Vanessa Griffiths-Green T: +852 2201 9151

Director Marketing & New Initiatives, Asia Pacific vgriffiths-green {at} nds(.)com

Breakaway Communications for NDS T: + 1 212 616 6006

Kelly Fitzgerald, Managing Partner kfitz {at} breakawaycom(.)com

DEN

Gitanjali Singh T: +91 11 40522276

Marketing gitanjali.singh {at} denonline(.)in