Meijer Selects PowerReviews to Provide Online Customer Reviews

Meijer Uses PowerReviews to Drive Sales Leads

PowerReviews™ (www.powerreviews.com), the Internet’s most comprehensive developer of customer-review solutions for retailers and their shoppers, announced today that Meijer (www.meijer.com), a leading supercenter retailer, has chosen PowerReviews to harness the power of its customer reviews, increase sales and build stronger customer relationships.

“PowerReviews allowed us to easily deliver customer-friendly, highly-informative product reviews,” said Dawn Bronkema, Director of e-Commerce Marketing of Meijer. “Not only was the integration and start-up process quick and easy, but the feature set is continuously expanding to include pictures, videos and community integration. In total, PowerReviews has been an excellent business partner.”

The PowerReviews technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly leverage customer reviews and boost their sales by giving shoppers access to the most meaningful reviews from people just like them. The user-generated content and community drives the highest sales uplift in the industry.

“We are thrilled to work with Meijer, to provide relevant product reviews to their customers,” said Jay Shaffer, VP of Sales and Marketing for PowerReviews. “We know from experience that shoppers love real product feedback and are some of highest review writers themselves.”

About PowerReviews

PowerReviews (www.powerreviews.com) is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers and their shoppers. Our technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly boost their sales. PowerReviews’ user-generated content and community drives the highest sales uplift in the industry, and in addition to working with more than 200 online retailers, including Staples, Toys “R” Us, REI, Ritz Camera, Walgreen’s, and The Sports Authority, we have also launched our own shopping portal, Buzzillions (www.buzzillions.com). The company is based in San Francisco and is backed by Menlo Ventures and Draper Richards.

About Meijer

Meijer is a Grand Rapids, Mich.-based retailer that operates Meijer.com and 181 supercenters throughout Michigan, Indiana, Illinois, Ohio and Kentucky. As the inventor of the “one-stop shopping” concept, Meijer stores have evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive electronics departments, garden centers and apparel offerings. Additional information on Meijer can be found at www.meijer.com.

Contacts

For PowerReviews
Jennifer Johnson Avril, 718-871-7117 (Media)
jen {at} verbfactory(.)com