Oracle Reports Strong Momentum In Industrial Manufacturing Sector

Partners with specialised ISVs and local channel partners to market low-cost and easy- to-deploy IT solutions across India

New Delhi, India, 15 April, 2008 – Oracle India today announced that more and more midsize companies in India are relying on Oracle technology to enhance their business operations, particularly companies in the industrial manufacturing sector. KPIT Cummins (Pune), Secure Meters (Udaipur), Swaraj Automotives (Chandigarh), J K Cements (Lucknow), Apollo Tyres Ltd. (Surat), Andhra Pradesh Power Electricity Distribution Company Limited (Vizag), JBM Auto Limited (Nasik), Kalyani Steels Ltd. (Pune), Balasore Alloys (Bhubaneswar), Sheeshayee Paper Mills (Coimbatore), Nitin Spinners (Jaipur) are some of the companies who are enjoying the benefits of low cost IT solutions on Oracle® Database, to help achieve their business goals and reap profits.

To address the business requirements of industrial manufacturing companies, Oracle has teamed with specialised independent software vendors and local channel partners to help them develop solutions on Oracle Database and Oracle Fusion Middleware platforms. Independent software vendors (ISV) namely 3i Infotech, Chain-Sys (India) Pvt. Ltd., Eastern Software Systems Pvt. Ltd., Matrix Infosystems, Nippon Data Systems have developed low cost, Oracle-based software solutions that can be used for specific business tasks like financial accounting, materials management, sales and distribution, HR and payroll, production planning and control, plant maintenance, fixed asset schedule, customer care and order management, administration and security among others.

Oracle PartnerNetwork (OPN) members market these solutions in close association with Oracle ISV partners. They have the domain knowledge to address the needs of midsize companies as well as the technical knowledge of Oracle’s product offerings. They are instrumental in selling, implementing and supporting the customer’s IT infrastructure locally.

“With automation of business processes, industrial manufacturing organisations have started to seriously consider IT investments to help propel their business,” said Anup Varma, Regional Director, Technology Commercial Sales, Oracle India. “Several industrial manufacturing organisations across the metro cities and other high growth cities in India are using Oracle’s technology and applications to run their critical business processes.”

Midsize Companies Continue to Invest in Oracle Technology To Power Their Businesses

“With Oracle, our critical data is secure because we can limit access to unauthorized users,” said Rakesh Mehra, MD, Rajit Paints Limited, Ludhiana. “We can let the database manage itself and focus on issues that directly impact our business such as improving customer service.”

“We chose Oracle because it is more cost effective and much more robust and flexible,” said Mr. Arvind Bhosale, Dai-lchi Karkaria Ltd., Pune. “It also handles more complex applications than other similar products available in the market.”

“Oracle is the best database – affordable for any size of business, including large corporations and medium sized companies,” said Mr. Ajit Kumar Jain, General Manager (Systems), HEG Ltd., Mandideep, Bhopal. “We have been able to achieve near zero-downtime at the highest levels of performance.”

Oracle Solutions for Midsize Businesses

Oracle provides scalable, industry-specific, and best-in-class functionality for fast-growing companies with limited budgets. Oracle’s proven, open technology and network of partners help ensure that its software is easy to buy, install, and maintain, but still give midsized companies the power, security, and functionality of enterprise-strength systems – at a fraction of the cost. Its business applications solutions give customers an unequalled level of choice in the market, and include the Oracle E-Business Suite, and Oracle’s J.D. Edwards, PeopleSoft, and Siebel product lines.

About Oracle India

Oracle entered India in 1987 and set up an India Development Centre in 1994. Today, Oracle has two India Development Centres as well as Indian hubs for Oracle’s global support, consulting and financial services operations. Through its extensive network of more than 400 channel and alliance partners under the Oracle PartnerNetwork, Oracle India markets the complete range of Oracle products and services across India. Oracle India has more than 7000 customers in the telecommunications, banking, insurance, manufacturing and utilities industries, across the government and private sector. Oracle India is a major partner for E-Governance initiatives of Central and State Government bodies in India. The Oracle-HP E-Governance Centre of Excellence, Oracle Asia R & D Centre and Partner Solution Center are located at Oracle India’s head office in Gurgaon, near New Delhi. Oracle’s Retail Centre of Excellence is located in Bangalore.

About Oracle
Oracle (NASDAQ: ORCL) is the world’s largest enterprise software company. For more information about Oracle, visit our Web site at .

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