IBM Unveils Software to Help Clients Gain Insight, Take Action on Information

IBM Unveils Software to Help Clients Gain Insight, Take Action on Information

IBM today introduced software designed to provide consumers and businesses the precise information they need to make informed online purchases and business decisions. IBM WebSphere Content Discovery Server goes beyond the capabilities of traditional search technologies by interpreting the meaning of online inquiries, delivering recommendations based on an individual’s needs and preferences, and enabling users to quickly resolve customer service issues and support needs.

IBM WebSphere Content Discovery Server combines technology from IBM and iPhrase, one of the company’s strategic software acquisitions in 2005. The new software features search, content integration, and contextual information delivery capabilities that provide the right information to the right people at the right time. It helps address key challenges associated with information overload by providing access to content spread throughout an organization, and enables the quick deployment of business solutions to increase revenue and reduce support costs.

Designed to help businesses increase online sales, improve customer support, and reduce call center traffic, Content Discovery Server provides more value from web self service and call center applications through better use of information. For example, it can be used to help interpret and understand online customer queries, even if they are misspelled or contain jargon. It also delivers customized web pages with relevant information and products based on customer needs.

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