Technology PR Firm Vantage Communications Named as Finalist in 2008 American Business AwardsSM

Recognized for Successful Product Launch Resulting in National Media Attention Including the Washington Post and ABC News

Vantage Communications was named a Finalist in the Best Communications or PR Campaign category in The 2008 American Business Awards. A global technology PR firm, Vantage Communications is acknowledged by the judging panel for devising and implementing a successful product launch for its client, eTelemetry. The launch resulted in national TV and business publication coverage with over 24 million unique readers and viewers.

In its campaign, Vantage Communications’ goal was to use eTelemetry’s new bandwidth management tool to gain national media coverage — attracting the attention of enterprise customers. Because CBS Sports was streaming the 2007 NCAA basketball tournament live over the web during business hours, it was the perfect opportunity to showcase the new product. The PR campaign was a success, not only because of its phenomenal coverage but because it established eTelemetry’s CEO as a thought leader in monitoring employee Internet use. A full case study is available online (http://www.pr-vantage.com/Case_Study_Detail.cfm?CaseStudyID=13).

The American Business Awards are the only national, all-encompassing awards program honoring great performances in business. Stevie Award winners will be announced during the annual gala on Thursday, June 12 at the Marriott Marquis Hotel in New York City. More than 600 executives from across the U.S. are expected to attend. The ceremonies will be broadcast on radio nationwide by the Business TalkRadio Network and hosted by Liz Claman of FOX Business Network.

“ABA entries grew more than 30% this year, so being named a Finalist is more of an accomplishment than ever before,” said Michael Gallagher, founder and president of The Stevie Awards. “It means that independent business executives have agreed Vantage Communications is worthy of national recognition. We congratulate all of the Finalists on their achievement and wish them well in the competition.”

“Becoming a Top Finalist for the 2008 American Business Awards is wonderful recognition for our agency,” said Ilene Adler, CEO of Vantage Communications. “With this PR campaign, we show that high impact results are accomplished through a partnership between a proactive, results driven agency team and a client with a great product and management team.”

Members of the Awards’ Board of Distinguished Judges & Advisors and their staffs will select Stevie Award winners from among Finalists in final judging during the week of May 19. Finalists were chosen by business professionals nationwide during preliminary judging in April through early May.

About Vantage Communications

With offices in San Francisco, New York and Orlando, Vantage Communications is an award-winning public relations agency specializing in high technology, including semiconductors, VoIP, Web 2.0, cleantech, security, wireless, broadband, video, Internet, software, networking, financial, venture capital and optics. The firm was formed in 1990, and changed its name from PR@vantage in 2008.

Contacts

Vantage Communications
Catriona Harris, Account Director, 407-767-0452 x222
charris {at} pr-vantage(.)com