MUMBAIAPPLICATION.COM Goes Mobile on SMS GupShup

Mumbai, June 16, 2008: Mumbaiapplication.com, the online portal sponsored by the Dy. Director of Education, Mumbai, for filing FYJC applications in Mumbai, has accepted SMS GupShup, as SMS partner to provide innovative SMS features to facilitate quick and easy flow of information to users. Users can select the option to receive SMS information alerts from various colleges they have applied to using online portal, for which a small charge of Re.1/- per message will be deducted from the amount paid towards application facilitation system. Users located anywhere in India, can also use the SMS channel to write to the managers of the online portal by sending SMS, MUMAPP to 567678. Similarly, users can write to the Dy. Director of Education, Mumbai by sending SMS, DYDEMUM to 567678. Thus, while users can continue to send emails to mumbaiapplication {at} gmail(.)com, this SMS capability allows a much larger number of people to communicate without the need of accessing the internet. Of course, there is a SMS cost.

About SMS GupShup

SMS GupShup is India’s largest and fastest-growing mobile social messaging platform. It is a free, SMS-based group messaging service used by millions of users, to build communities in diverse categories ranging from finance, entertainment, business, news, education, spiritual, health and more. Users can express themselves or communicate with each other by sending group messages, personal messages, greeting cards and more. For more information on SMS GupShup, or to create and join groups, visit www.smsgupshup.com. SMS GupShup is operated by Webaroo from its India offices in Mumbai and Delhi and headquarters in Santa Clara, USA.

For more information:

Shubhra Bhasin I The PRactice I +91 9833810821 I shubhra {at} the-practice(.)net

Maureen Scott I The PRactice I +91 9224661233 I Maureen {at} the-practice(.)net