Best Buy to Support Orlando Digital Transition Test, Helping Consumers Prepare with In-Store Workshops

What: Local Best Buy BlueShirt employees are conducting in-store workshops to help consumers prepare for the June 25th Orlando digital transition (DTV) test. These workshops will be held in nine stores across the Orlando market on Saturday, June 21st starting at 10a.m. The DTV workshops will be comprised of visual demonstrations and home theater tips making it a great opportunity to gather information on the analog to digital broadcast transition.

How: If interested in speaking with a Best Buy spokesperson to discuss the DTV workshops or the digital transition, contact the media representative to make arrangements. Best Buy is committed to ensuring a smooth transition to digital broadcast signals and knowledgeable employees are available to assist consumers in finding the right DTV option to fit their lifestyle and needs.

During the workshop, Best Buy technology experts will review the following:
– What to expect during the FCC’s DTV test in Orlando on June 25th at 7:59p.m.
– Consumers’ three options to prepare for the digital transition
– An explanation of the NTIA’s coupon program and how to apply
– Tips for converter box installation
– Information on antennas and when they are necessary

When: The Orlando in-store DTV workshops will be held on Saturday, June 21st starting at 10a.m.

Why: The DTV workshop will help consumers prepare for the digital transition on February 17, 2009 when all full-power television stations in the United States stop broadcasting in analog and switch to 100 percent digital broadcasting

Where:
The Best Buy DTV Workshops will be conducted in the following Best Buy locations:
– E. Colonial FL #157
– Ocoee FL #443
– Waterford Lakes FL# 571
– Daytona Beach FL #515
– Melbourne FL #512
– Sanford FL #608
– Winter Garden FL #115
– Florida Mall FL #510
– Davenport FL #1184

(a)Please reach out to the contacts to arrange for an interview at participating stores

About Best Buy Co., Inc.

Best Buy Co., Inc. (NYSE: BBY) operates an international portfolio of brands with a commitment to growth and innovation. Our employees strive to provide customers around the world with superior experiences by responding to their unique needs and aspirations. We sell consumer electronics, home-office products, entertainment software, appliances and related services through approximately 1,300 retail stores across the United States, throughout Canada and in China. Our multi-channel operations include: Best Buy (BestBuy.com, BestBuy.ca, BestBuy.com.cn and Best BuyMobile.com), Future Shop (FutureShop.ca), Geek Squad (GeekSquad.com and GeekSquad.ca), Pacific Sales Kitchen and Bath Centers (PacificSales.com), Magnolia Audio Video (Magnoliaav.com), Jiangsu Five Star Appliance Co. (Five-Star.cn) and Speakeasy (Speakeasy.net). Best Buy supports the communities in which its employees work and live through volunteerism and grants that benefit children and education.

Contacts

MS&L PR for Best Buy
Heather Dewald, 404-870-6811
heather.dewald {at} mslpr(.)com
or
Best Buy Public Relations, 612-292-NEWS
newscenter {at} bestbuy(.)com