THE LITTLE SUBMARINE THAT HELPED CHINA’S YOUNG EARTHQUAKE VICTIMS

Mike Young Productions and Global Digital Creations’ “Dive Olly Dive,” Chinese title ”Happy Little Submarines” Debuts in Theaters Across China Proceeds From The Film Used To Build New Schools in Earthquake Affected Area

LOS ANGELES, June 19, 2008 – A CG-animated feature film “Little Happy Submarines,” (aka “Dive Olly Dive!”) set the first example in China on how the animation industry can give back to their audiences. This film, co-produced by US and UK-based Mike Young Productions (MYP) and China-based Global Digital Creations Holdings Limited (GDC) was released in over 260 Digital Cinema Multiplexes across China during the June 1 Children’s Day weekend, and received overwhelming box office response. Over 113,000 admissions were tallied during the three-day opening weekend, with 100% of the film’s box office proceeds from the weekend donated by GDC towards the effort of rebuilding elementary schools damaged by the recent earthquakes in Sichuan, China.

“There is a huge amount of rebuilding that needs to happen in these damaged areas,” explains Catherine Xu, Deputy Managing Director at GDC. “We felt it was appropriate for us to apply the gains from this children’s film to help benefit kids in dire needs, like rebuilding their schools. With our employees’ donations and our opening weekend box office proceeds, we have raised enough money to rebuild one or two elementary schools in the earthquake devastated Sichuan region of China. This will be one of our continuing efforts to give back to our audiences.”

“The scale of the disaster in China and the effect on many young children’s lives is hard to comprehend,” said Mike Young, Co-founder and Partner at MYP. “We experienced the terrible Northridge earthquake in California in 1994 and it is difficult to grasp that the Chinese quake was more than ten times greater. We’re just happy to be a part of the relief effort and doubly thrilled that our ‘little submarine that could’, Olly, created by Liverpool’s Andrew and Ian Ross in Wales, could bring some good to kids in China at this difficult time.”

The film is inspired by the kids’ property “Dive Olly Dive!” which follows the fun-filled underwater escapades of Olly and Beth, two young research submarines-in-training. The two live in a deep-sea research center known as SURF–the Special Underwater Research Facility, where they experience the joys and challenges of life in their underwater world, much in the same way that children experience life in their world. Created using the latest advances in 3D CGI animation, the film features an incredibly lifelike underwater world, along with storylines that educate children on the delicate nature of the ecosystems that exist beneath the oceans.

“Little Happy Submarines” and “Dive Olly Dive!” are a co-production of MYP, GDC, Flying Bark Productions of Australia, KI.KA, ARD of Germany and Telegael of Ireland. It is also produced with the support of the MEDIA Plus Programme of the European Community.

About Mike Young Productions (MYP)

Mike Young Productions (www.MikeYoungProductions.com) is one of the largest and most prolific independent animation studios in North America. Along with its majority partner, MoonScoop Group in France, MYP is a leading producer of top-quality, award winning CGI and traditional 2D television animation, with programming seen in over 160 countries around the world. MYP is led by its Emmy Award-winning managing partners Mike Young, creator of the British Academy award-winning series “SuperTed,” Liz Young, supervising producer of Scholastic Entertainment’s Emmy-nominated “Clifford the Big Red Dog” and its Emmy-winning spin-off, “Puppy Days,” and Bill Schultz, two-time Emmy Award-winning producer of “The Simpsons.” Headquartered in Los Angeles, the studio boasts a 25,000 square foot digital production facility where current and future animation favorites, including the award-winning series “Dive Olly Dive!,” “ToddWorld,” “Growing Up Creepie,” “I Got A Rocket,” and “Jakers! The Adventures of Piggley Winks,” among others, are created.

About Global Digital Creations Holdings Limited (GDC)

Headquartered in Hong Kong, with offices in China, US and Singapore, Global Digital Creations Holdings Limited (GDC) is one of the leading groups providing an integrated value chain in the digital content creation and distribution business which encompasses computer graphics (CG) animation content creation, CG professional training, and digital content distribution and exhibitions through Digital Cinema networks. It has the largest and most modern CG animation studio in China with over 300 artists; it also dominates the digital cinema market in greater China area. For more information, please visit our website at www.gdc-world.com.

MEDIA CONTACT:

Marc Grossmann, Sr. Director, Worldwide Corporate Communications

+1 (818) 227-8966 or PR {at} taffyentertainment(.)com

Catherine Xu, Global Digital Creations Holdings Limited

+1 (650) 353-6296 or catherine {at} gdc-world(.)com