Leading Digital Publishing Innovator READOZ, Partners With Putnam Media’s Pharmaceutical Manufacturing Magazine

Digital Magazine is Now Able to Serve International Audience Through Digital Distribution

ReadOz, a leading innovator in digital publishing services, today announced that it has partnered with Putnam Media’s Pharmaceutical Manufacturing magazine to provide digital editions of the magazine on the ReadOz portal. The magazine joins hundreds of high quality publications available on ReadOz.

The digital edition of Pharmaceutical Manufacturing allows readers to view the publication online precisely as is appears in print with a wide range of functional options to enhance the reading experience. In addition to providing readers with page turning and other highly intuitive and easy-to-use functionality such as zooming, magnifying glasses, page repositioning, cutting and pasting, book-marking, search, instant forwarding, and other useful tools, the format allows readers to link directly to advertiser sites and other mediums taking full advantage of digital and internet technologies.

“The decision to partner with ReadOz was a fairly easy one,” said Tonia Becker, Publisher of Pharmaceutical Manufacturing. “I was impressed with the functionality of their technology, ease of use and the ability to offer our advertisers and readers a more content-rich experience. Publishing a digital version of Pharmaceutical Manufacturing magazine is unquestionably an important part of our audience development and content delivery strategies as we have found that our audience is actively utilizing our digital editions. Digital distribution is also a very effective way to reach our international audience,” she continued.

Becker also commented on the potential of the ReadOz portal saying, “I believe Pharmaceutical Manufacturing will attract additional readers and the portal is contributing to accumulation of accessible knowledge and information–this is really the true wonder of the internet.”

ReadOz Chairman and CEO Alex Shchekin stated, “Pharmaceutical Manufacturing is opening the door to its readers in terms of accessibility and is providing a new, very flexible and creative platform for its advertisers who will now be exposed to an even broader readership around the world. This is important as their business is truly global and we’re pleased to play an important role in extending their reach.”

Publishers can quickly deploy their magazines—either current or archived editions– and other content on ReadOz with no start up costs. Intuitive tools allow them to upload and easily manage digital content. Robust, sophisticated backend data collection is offered by ReadOz, providing publishers and their advertisers a wide range of research from visitor information and behavior, to opinions and views through reader panels and other highly customized research. Other functionality includes reader service which gets advertiser information rapidly to a reader’s email, the ability to provide advertising hyper localization, direct links to their websites and other flexible features. ReadOz is also helping publishers to cross into the new media by deploying video within digital magazines, opening a wide range of possibilities for advertisers.

Readers can visit and view ReadOz digital content at www.readoz.com.

About ReadOz

ReadOz is a leading digital publishing technology and service company providing publishers with the tools and platforms for their digital publications. The company specializes in bringing readers, publishers and advertisers innovative digital delivery of content opening new business opportunities. ReadOz technical staff has kept in step with the nuances in the industry and has adapted to lifestyle changes. In addition to current editions of periodicals, ReadOz is capable of archiving and making available digital back issues which can go back years and decades. The company is also converting to digital format and making available online and downloadable a wide variety of published material such as legal documents, product manuals, catalogs and books.

About Putnam Media

Putman Media is a privately held B2B media firm with 70 years of experience serving manufacturing communities. Corporate strengths include a strong dedication to superior editorial content, progressive digital media strategies and a passionate dedication to customer service. Pharmaceutical Manufacturing is a Putman Media’s brand along with Food Processing, Wellness Foods, Chemical Processing, Control, Control Design, and Plant Services.

Contacts

Beacon Communications
Dan Conley
312-593-8461
dconley {at} beaconpr(.)com