ECAST ADDS ALBERT HAMMOND, JR. SOPHOMORE ALBUM

“Como Te Llama?” The Second Solo Effort From The Strokes’ Guitarist

Lands on the Ecast Interactive Network

SAN FRANCISCO, July 8, 2008 – After finding success with The Strokes, masterful guitarist, Albert Hammond, Jr. is releasing his second solo album on the Ecast media network of more than 10,000 digital jukeboxes in bars and nightclubs nationwide.

On July 2nd, Albert Hammond, Jr.’s sophomore album “Como Te Llama?” went live on the Ecast network, one week in advance of its release on Sony/Red Ink Records. To drive music plays of the album, “Como Te Llama?” appears in established Ecast promotional features including the “Indie Expansions” playlist and the Ecast New Releases video loop, which are seen by half million music enthusiasts each week.

According to a 2007 Arbitron study, those around them see Ecast consumers as authorities on music. Thirty-five percent say their family and friends frequently seek their advice about new music, and 45 percent say they frequently recommend new music to friends and family.

Since their debut album in 2001, The Strokes have been met with critical acclaim, and even created a large bidding war among record labels. Albert Hammond, Jr. released his first solo album back in 2006, and was commended by Rolling Stone, and the All Music Guide called it, “A small-scale project with big results…it could even charm those who aren’t fans of the Strokes.”

“The addition of Albert Hammond, Jr.’s music highlights Ecast’s continuing focus to not only add great new music but feature it network-wide,” said Lisa Tiver, SVP business affairs, Ecast. “When the labels turn to our broadband music network to promote their new artists, it shows our network has an influence – Ecast users are predominantly 21- 34 year-old people, actively engaged in building their own social networks and can create powerful viral campaigns for new releases.”

ABOUT ECAST:
Ecast operates the largest broadband touchscreen media network in the United States, providing digital music to over 10,000 bars and nightclubs across the country. The unique touchscreen music service allows locations to put the power of choice where it should be: with the consumer. Utilizing the speed and scalability of broadband, Ecast delivers music, advertising and other forms of entertainment to the young-adults most responsible for affecting purchasing decisions and consumer trends. Ecast is changing the way people listen to music in public places and revolutionizing out-of-home advertising. Ecast’s investment partners include Crosslink Capital, DCM, El Dorado Ventures, Focus Ventures and Mobius Venture Capital. For more information, please visit www.ecastnetwork.com.

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This release is available on the KCSA Strategic Communications site at www.kcsa.com.