Delver presents socially connected search at Demo 08

Makes Search More Personally Relevant To Users

Delver (formerly Semingo) will present its soon-to-launch socially connected search engine at DEMO 08 in Palm Desert, California, on Wednesday, January 30, 2008 at 3pm PST. Delver is the first company to map a user’s social connections and deliver comprehensive Web search results ranked according to their social relevance to that user.

“People want trusted information from their friends, but may not know who in their network is knowledgeable about a given topic,” said Liad Agmon, CEO of Delver. “We make Web search more fun and meaningful by prioritizing results based on a user’s network, while enabling the user to discover others in their extended network who share common interests.”

Delver makes search more significant to the user by organizing friends’ tags and information found on social networking profiles, blogs, bookmarks, photo and video sharing sites; unlike older-generation Web search engines which prioritize the Web based upon the popularity of a given page or Web site. Then, the Delver search engine ranks this information based upon the searcher’s social connections. Since every person’s social graph is unique — like a fingerprint — the same query garners vastly different results for each person and reflects the collective experiences of a user’s trusted contacts.

“Delver’s social search functionality has the potential to redefine the way people search for uniquely relevant information on the Web,” said Chris Shipley, executive producer of the semi annual DEMO Conferences.

Since the user’s social connections impact the type of information a Delver search will yield, each user’s results will be different. For example, if a 50-year old mom and her teen son use Delver to search for information on a particular film the results generated for the mom will vary greatly from that of her son, based on the differences of their respective social groups. Delver organizes and ranks content from the user’s network because social connections are critical for discovering more personally relevant information.

About Delver:

Delver is the first connected search company that improves the relevancy of Web search results by prioritizing these results based upon the searcher’s social network. The company’s patent-pending technology maps users’ social connections and delivers web search results ranked according to their social relevance to the users. Delver is headquartered in Herzliya, Israel and will open U.S. offices in Silicon Valley in spring 2008. Delver is backed by Carmel Ventures, a top-tier Israel-based VC. For more information, visit www.delver.com.

About DEMO:

Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow’s cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information, visit www.demo.com.