- A delight for professional photographers and amateurs with extraordinarily fast read/write speeds making consecutive shooting and non-stop video recording possible -

New Delhi, July 21, 2008 – Transcend Information, Inc. (Transcend), a worldwide leader in flash memory products, has announced that its new Transcend 300X 16GB is the first CF card in the world to break through the 50MB/second barrier in the testing conducted by the professional digital photography website, Rob Galbraith Digital Photography Insights, which recently updated its “CF/SD Performance Database,” a well-known regularly-updated compilation of write and read speed test results designed to aid serious and professional photographers in selecting camera storage media for Canon or Nikon digital SLR cameras. The updated CF/SD Performance Database is now comprised of results from more than 130 CF and SD/SDHC cards.

Mr. Austin Huang, Regional Head - Sales, SAARC & APAC, Transcend, said, “We are extremely proud of the fact that among the 130 memory cards tested, the new Transcend 300X 16GB has emerged as the world’s first CF card to have broken through the 50MB/second barrier. With the impressive transfer speeds and enormous storage capacity of Transcend 300X CF cards, we are confident that photographers, both professional and amateur, and all other power users will appreciate the excellent performance offered by this product.”

Rob Galbraith Digital Photography Insights is operated by Little Guy Media, the digital photography training company headed up by Rob Galbraith. It was launched in 1996 and known originally as robgalbraith.com. Since mid-2000, it has evolved into an online resource for working digital photographers featuring regularly updated news and a database of CF and SD performance data. In 2003, the website was renamed Rob Galbraith Digital Photography Insights, with an ongoing mission to provide reliable, practical and insightful information on digital photography and digital technology. For more information about the CF/SD Performance Database, please visit http://www.robgalbraith.com/bins/multi_page.asp?cid=6007 .

Following growing consumer demand for larger capacity, high-speed memory cards, Transcend Information, Inc. (Transcend), a global leader in flash memory products and DRAM memory modules, had recently announced the availability of its new Extreme Speed 300X CompactFlash Card in India.

Transcend’s Extreme Speed 300X CompactFlash cards operate in dual-channel Ultra DMA mode 5*, the fastest speed available for CF cards. This interface allows Transcend’s 300X CF cards achieve extraordinarily fast read/write speeds of up to 45MB per second on average**, making consecutive shooting and non-stop video recording with today’s high-performance digital single lens reflex cameras (DSLR) easier than ever. With impressive transfer speeds and enormous storage capacity, users are guaranteed to get the best performance results from their high-end digital equipment.

To ensure reliable, glitch-free data communication and prevent data corruption or missing files, Transcend’s 300X CF cards are built with an advanced ECC (Error Correction Code) that automatically detects and corrects errors during data transfer. During the manufacturing process, Transcend uses only brand name, top-tier SLC NAND Flash chips and premium quality components to ensure robust, long-life durability and guaranteed performance. For further peace of mind, not only are all CF cards comprehensively tested for compatibility, speed and reliability, they also carry Transcend’s renowned international Lifetime Warranty. Transcend’s Extreme Speed 300X CF cards are now available in 4GB, 8GB and 16GB capacities.

Product Features

· Extreme Speed 300X performance, read/write speeds up to 45MB per second

· Hardware ECC (Error Correction Code)

· Supports IDE PIO mode 6 and Ultra DMA mode 5

· Fully complies with the new CF 4.1 standard

· Multi-platform compatibility and low power consumption

· 100% tested for quality, speed and reliability

· Lifetime Warranty

· Warranty: 3 years

· Availability:

o Supertron Electronics Limited
Tel: 033-22131221-23
E-mail: coordinator {at} supertronindia(.)com

o Mediaman Infotech Pvt Ltd
Tel: 91-22-2382-3100/3200
E-mail: dmehta {at} mediamangroup(.)com

· Pricing (MRP): 4GB: Rs.4000 , 8GB: Rs.6000 , 16GB: Rs.11000

*Default setting: Ultra DMA mode 5

** Actual transfer speeds may vary due to host hardware, software and usage.

About Transcend

Transcend is a globally recognized leader in the manufacture of memory products and peripherals. Established in 1988, Transcend offers a full line of standard and proprietary memory modules, USB flash drives and portable hard drives, solid-state disks, MP3 players, flash memory cards, card readers, and multimedia products. Transcend has manufacturing facilities in Taiwan and China, and has offices in the United States, the United Kingdom, Germany, The Netherlands, Japan, Taiwan, and China. For more information, please visit www.transcendusa.com

For further information, please contact

Sundeep Mehta,Saurabh Pandey

Creativizt Communications

9868779770, 9958760122