Delivers enterprise quality email offering for growing prosumer market; enables carriers to rollout advanced new service, enhance smartphone revenues

OZ, the leading consumer mobile messaging solution provider, today announced the availability of OZ SmartMail™, a new email service that enables carriers to offer smartphone users advanced email features and access to their favorite ISP or portal email accounts like Yahoo! Mail®, Windows® Live™ Hotmail, AOL® Mail and Google® Gmail®.

Operating on smartphones running Windows Mobile, Symbian, and other operating systems, OZ SmartMail is aimed at the growing “prosumer” market, commonly defined as the savvy mobile email consumer, small business owner or home business individual who uses advanced email functionality. OZ’s market research shows that prosumers want easy-to-use, mobile access to all their email, all the time, but want to avoid the costs and complications of “enterprise” mobile email.

“The prosumer mobile email market is clearly the largest growing segment as smartphone users demand more advanced mobile email capabilities for both work and pleasure,” said Michel Besner, senior vice president of marketing for OZ Communications. “OZ SmartMail fills this need by offering subscribers more advanced, robust and easy-to-use emailing capabilities. For mobile operators, OZ SmartMail offers tremendous revenue opportunities thanks to its low total cost of ownership and fast time-to-market delivery.”

In 2007 alone, approximately 118 million smartphones were sold worldwide, according to market researcher Canalys*. Accordingly, wireless companies are looking beyond the BlackBerry user, and recognizing the opportunity to bring business emails directly to the variety of smartphones and consumer-centric mobile devices available today.

Recently, Verizon Wireless launched Email & Web for Smartphone which use the OZ SmartMail client. Now, smartphone customers can take advantage of all the benefits the OZ SmartMail client has to offer including:
A familiar, no-learning-curve user experience in setting up and using mobile email - similar to PC-based emailing
Work or pleasure, access to email from the most popular portal email providers like Yahoo!, AOL, Google Gmail or MSN or ISPs using POP3 or IMAP
SmartDelivery Notification that keeps the inbox up to date, preserving battery life while delivering access to the latest email
Support for multiple accounts allowing distinction between work and personal accounts
Full attachment support to view and send files supported by the device

For the mobile operator, OZ SmartMail offers:
Fast revenue generation: attract new subscribers by adding this new service specific to the growing prosumer segment
Fast and low cost market entry: the product can be easily deployed leveraging already-installed OZ Consumer Email gateway
Customer satisfaction: it answers user demand for sophisticated yet easy-to-use email capabilities at affordable cost
Higher usage and retention: end user can quickly adopt through familiar, easy interfaces, which means more emailing for longer periods of time
Efficient use of network: SmartDelivery Notification smartly utilizes bandwidth, saving costs and battery life

As a leader in mobile messaging, OZ and its mobile operators are able to deploy and support complete mobile messaging capabilities with applications such as email and IM operating on the widest array of mobile phones, PDAs and smartphone devices. With a consistent and familiar user experience, OZ helps mobile operators lower the total cost of ownership and increase ROI through an optimized protocol and scalable gateway platform.

About OZ SmartMail™

OZ SmartMail delivers advanced mobile email capabilities with a familiar and intuitive user interface, allowing subscribers access to their favorite ISP or portal email accounts like Yahoo!, Windows Live Hotmail, AOL Mail, and Google Gmail. Smartphone users enjoy advanced, efficient mobile email capabilities like Fast Reply, Offline Mode and SmartDelivery Notification. OZ SmartMail also provides mobile operators with a uniquely branded experience, optimized bandwidth management, and low total cost of ownership for fast time-to-market delivery in the rapidly growing prosumer mobile email market.

About OZ

OZ empowers individuals to stay connected with the most popular messaging and Internet services, including IM, email and online communities, through their mobile phones. Working with the leading mobile operators, handset manufacturers, portals and online communities, OZ delivers innovative and standards-based solutions that provide rich and fully integrated messaging experiences on millions of mobile devices.

Leading companies that are Powered by OZ™ include: 3 Scandinavia, Alltel, AOL®, Bell Mobility, Boost Mobile, AT&T, Dobson, ICQ, Microsoft, Motorola, Nokia, Palm, Pantech & Curitel, Rogers Wireless, Samsung, SonyEricsson, Sprint, TCL & Alcatel Mobile Phones, Telefónica Móviles España, Telenor Group, TeliaSonera, Telus Mobility, T-Mobile USA®, Verizon Wireless, Virgin Mobile USA and Yahoo! ®.

OZ is a privately held company headquartered in Montreal, Canada, with regional offices in the United States, Europe and India. For more information, visit the OZ website at www.oz.com.

Copyright © 2008 OZ Communications, Inc. All Rights Reserved. The OZ logo and Powered by OZ, OZ SmartMail and OZ SmartDelivery Notification are trademarks of OZ Communications Inc. All other trademarks are the properties of their respective owners.

* Source: Canalys.com - press release dated February 5th, 2008
Contacts

Schwartz Communications
Bill Donlan, 781-684-0770
oz {at} schwartz-pr(.)com