Nike+ Human Race Hosts Kick-Off Event in Hollywood

Special Music Performance by Grammy® Award-Winning Band OK Go

Wednesday, July 23rd at the Montalbán Theatre

Nike+ Human Race:
WHAT: Kick-Off Event for the Nike+ Human Race in Los Angeles

WHO:
Special Musical performance by Grammy®-winning Band OK Go Performing Treadmill Routine Designed by Celebrity Choreographer Kevan Allen

WHEN:
Wednesday, July 23rd from 9 PM to 10 PM

WHERE:
The Montalbán Theatre, 1615 Vine Street

ABOUT THE EVENT: Nike is hosting a free and open-to-the-public kick-off event for its Nike+ Human Race in Los Angeles. Angelenos in attendance of the event will be able to register on-site for the Nike+ Human Race and will have the opportunity to win amazing giveaway prizes including Nike gear and two tickets to Australia aboard The Nike+ Human Race 10K Plane, Fueled by Air New Zealand.

ABOUT THE PERFORMANCE: OK Go will perform a live set atop the marquee of The Montalbán Theatre, including their hit song titled “Here It Goes Again,” which won a Grammy® for Best Short Form Music Video last year. A performance inspired by the music video with 20 dancers and 20 treadmills will be staged, designed by celebrity choreographer Kevan Allen, who has developed work for Kylie Minogue, Duran Duran and Sir Elton John.

MORE INFO: Billed as “The World’s Largest One Day Running Event,” the Nike+ Human Race will bring together the power of sport and music to inspire and connect runners from every corner of the planet on August 31st. The 10k event will span multiple continents and cover 25 cities around the globe. As the last city to host its race, Los Angeles will serve as the global Nike+ Human Race grand finale, starting its race at 8:31:08 PM and hosting a concert by Kanye West.

VISUALS:
20 Dancers on 20 Treadmills Performing Choreographed Routine
Grammy Award-winning act performing on the rooftop marquee of the theatre
2 attendees winning a trip to Australia aboard The Nike+ Human Race 10K Plane, Fueled by Air New Zealand For Media Credentials please contact
Kristin Farrell at kfarrell {at} gcigroup(.)com / 347-262-7759

Dupe Bosu at dbosue {at} gcigroup(.)com / 714-458-8071

Contacts

For Nike
Kristin Farrell, 347-262-7759
kfarrell {at} gcigroup(.)com
or
Dupe Bosu, 714-458-8071
dbosue {at} gcigroup(.)com