Acxiom Named One of Asia’s Top Digital Marketing Agencies

Marketing magazine recognizes the company’s strength in information management solutions

Marketing magazine presented Acxiom® Corporation (Nasdaq: ACXM) the bronze award in the Email Marketing Agency of the Year category during an awards ceremony September 4 in Singapore. The annual awards are decided through extensive polling of marketers from that area.

“We are thrilled to receive this award because it means our customers in Asia appreciate and recognize Acxiom for our innovative email marketing products and services,” said Mimi San Pedro, Acxiom’s group leader for global marketing. “Acxiom is a pioneer in message development and reporting tools, and now our people and technology are managing and delivering campaigns in more than 40 countries and in more than 20 languages. We’re now delivering 700 million emails per month for our customers.”

The magazine points to Acxiom’s status as a multinational company with a multichannel offering – not just email – as a reason for its selection for the award. “Acxiom does more than just serve as a digital post office,” Marketing’s editors wrote in a special awards edition. “The company’s main strength is its ability to help companies maximize the value of information through a range of information management solutions. Using this, the marketer can, hopefully, understand which channels − be it email or direct mail or Internet search marketing − will produce the highest ROI.”

Tim Suther, senior vice president of Acxiom’s digital marketing services, appreciated the validation of its broader strategy. “Companies that are committed to global growth strategies understand the need for a full-service provider,” Suther said. “Acxiom’s deep consumer insight uniquely qualifies us to help our clients decide on a strategy and assess the effectiveness of that strategy across whatever touch-points they’re using.”

About Acxiom

The global leader in interactive marketing services, Acxiom connects clients with their customers through deep consumer insight, powering effective and profitable marketing initiatives and business decisions. Our consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe and the Asia-Pacific. For more information about Acxiom, visit www.acxiom.com.

Acxiom is a registered trademark of Acxiom Corporation.

Contacts

Acxiom Public Relations
Carol Cassil, APR, 501-252-8854
Carol.Cassil {at} acxiom(.)com
GACXM