Kimbia Knocks Down Technology Barriers, Introduces the Future of Online Fundraising
September 27th, 2008 Leave a comment Visited 25 times, 2 so far today
Austin, Texas-based Company Spearheads Revolutionary Approach to Raising Money on the Internet; Next-Generation Tools Simplify Online Giving, Generate Stronger Results
Kimbia, Inc., provider of the most powerful and flexible online fundraising software, is changing the rules of how organizations raise money on the Internet. They’re making it easier; they’re making it more effective; they’re enabling nonprofits and other groups to achieve their true online fundraising potential while better utilizing their existing technology investments.
“We believe that everyone should be empowered to raise money anywhere online for the causes that matter most to them,” said Thon Morse, president of Kimbia, Inc. “Kimbia is enabling all organizations, including ones with limited resources or technology expertise, to make this a reality for their donors and supporters. We’re making it possible for groups to connect with constituents in new ways so that they can more effectively advance their missions.”
Since Kimbia charges nothing upfront, the cost of using the company’s unique, web-based solution is tied directly to an organization’s online fundraising results.
The Ideal Fundraising Solution
Kimbia’s powerful online tools enable organizations to increase giving opportunities by placing multiple, targeted donation forms anywhere on their websites and anywhere on the Web. Rather than linking to a generic donation form that only exists in a single and passive location on their website, organizations can proactively present donors with instant opportunities to give no matter where they are online.
Advantages of Kimbia’s ideal fundraising solution include:
One-day Deployment – An organization can set up forms and begin accepting online donations within minutes, instead of waiting days, weeks or months.
Ease of Use – Fundraising staff can quickly create and easily manage multiple online campaigns. Kimbia forms can be completely customized and edited from a central location. Any content revisions or updates are instantly reflected wherever an organization’s forms are embedded online.
Flexible – Organizations can empower donors and supporters to post donation forms anywhere on the Web, including partner websites, blogs and personal networks. Donation forms automatically inherit the look and feel of any web page where they’re placed. Groups also can use standard web coding to create custom fundraising widgets that retain specific branding.
Fully Compatible – Kimbia works with any software platform, CRM solution or content management system, enabling nonprofits to fully maximize their current technology investments.
Comprehensive Reporting – Kimbia enables groups to capture all data entered into in a form, including its location on the Web. This information is immediately available as a report and for export to databases via API. Organizations can run real-time reports against any aspect of their data.
Better Online Giving Experience, Better Results
Kimbia enables organizations to reduce abandonment rates and increase the amount of money raised online by removing all complexity, distractions or confusion from the giving process. With donation forms embedded right into the content of any web page (e.g., articles, campaigns, blog posts, etc.), visitors are able to give at their greatest moments of interest—times when they feel most connected to an organization, a particular message or a specific cause. Additionally, instead of having to make multiple clicks and get re-directed to another page or website, donors instantly can complete a transaction without ever leaving the specific content of a web page that originally inspired their gift.
Organizations already using Kimbia have experienced significant boosts in their online fundraising results. KLRU-TV, Austin PBS, for example, increased the amount of money raised online by 170 percent during their Spring 2008 pledge drive compared to the previous year’s drive. Additionally, online giving for the public television station has grown from a stagnant 11 percent to 29 percent of total dollars raised since they started working with Kimbia.
“Raising upwards of 30 percent of your money online is absolutely attainable by any kind of organization, and we expect this number to increase even more over time,” said Shane Guiter, Director of Membership, KLRU. “By partnering with Kimbia, we’ve been able to increase the amount of donation opportunities while simplifying the online giving process for our supporters, enabling our station to truly maximize our fundraising results.”
“We built Kimbia around the belief that every organization can reach more donors online utilizing existing relationships and marketing programs,” added Morse. “Fundraising technology should enable these connections, rather than limit how an individual can give over the Internet or dictate how an organization interacts with its supporters. Nearly all potential donors are already online today, and there is tremendous opportunity for every organization to become a success story. Kimbia is here to make that happen.”
About Kimbia
Kimbia, Inc. provides the most powerful and flexible online fundraising tools that enable nonprofits and other organizations to more effectively use the Internet to inspire giving and raise more money. The company’s next-generation technology can be deployed instantly and help fully utilize an organization’s existing marketing strategy and programs. Kimbia works with any software platform, CRM solution or content management system, empowering organizations to truly maximize their online technology investments and deliver significantly stronger fundraising results. For more information, please visit www.kimbia.com.
Contacts
Kimbia, Inc., Austin
Media Contact:
Thomas Aitchison, 512-474-4447 x729
taitchison {at} kimbia(.)com
or
Reader Contact:
Ray Saunders, 888-454-6242 x730
info {at} kimbia(.)com
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