IBM Unveils New Master Data Management Software

IBM Unveils New Master Data Management Software

IBM today introduced new master data management software designed to provide clients increased flexibility and control over product information, enabling them to accelerate time-to-market and generate new business and revenue opportunities.
The newest version of IBM WebSphere Product Center provides unmatched master data management capabilities for managing product information in the retail, consumer packaged goods, consumer electronics and manufacturing industries. It offers enhanced performance and scalability and new SOA enablement features to help organizations leverage information as a service by seamlessly collecting, authoring, rationalizing and publishing product information across multiple internal systems as well as externally with trading partners.

With this announcement, IBM is extending its market leadership as retailers worldwide such as Boulanger, businessMart, CARQUEST Auto Parts and Circuit City have selected IBM WebSphere Product Center to deliver product information in multiple languages, across multiple countries and among thousands of locations.

CARQUEST Auto Parts is a leading retailer of auto parts with more than 3,400 stores. Offering more than 800,000 auto parts, the company turned to IBM WebSphere Product Center to help eliminate duplicate data among its warehouses and stores, manage and validate data coming in from suppliers, and adapt their catalog and product information according to new standards set by the Automotive Aftermarket Industry Association.

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