SeeWhy Software and Former Wachovia Executive Lead Webinar on Customer On-Boarding

Business Intelligence Visionary Charles Nicholls and Customer Insight Expert Dan Thorpe Discuss Strategies for Maximising Lifetime Customer Value

WINDSOR, U.K.—October 27, 2008— SeeWhy Software, the leader in real-time behavioural analytics, today announced that SeeWhy CEO and Founder, Charles Nicholls and Dan Thorpe, an expert on customer insights will lead a SeeWhy Webinar titled “Customer On-Boarding: Your 90 Day Revenue Generation Program” on Wednesday, October 29, 2008.

In the Webinar, the industry experts will detail drivers of lifetime customer value and discuss the importance of customer on-boarding. They will explain how marketing and ecommerce executives can leverage on-boarding to drive up order values, cross sell, generate repeat business and maximise customer retention.

Participants will learn about:

The new economic reality
What is customer on-boarding?
Why customer on-boarding matters?
Key facts one needs to know
Different approaches to customer on-boarding
Secrets of success

What: Customer On-Boarding: Your 90 Day Revenue Generation Program
Who: Charles Nicholls, founder and CEO, SeeWhy Software
Dan Thorpe, former senior vice president, Wachovia
When: Wednesday, October 29, 2008, 1:00 p.m. EST

Registration: https://www1.gotomeeting.com/register/424840110

About the Speakers
Charles Nicholls, founder and CEO of SeeWhy, is one of the industry’s thought leaders in Customer Insight. Charles has guided customer strategy for leading ecommerce, banking and financial services companies in the U.S. and Europe.

Dan Thorpe is a Customer Insight expert and a recipient of a Peppers and Rodgers 1 to 1 Customer Champion Award. He is also a former senior vice president at Wachovia where he led the analytics team focusing on driving marketing ROI through analytics.

About SeeWhy Software
SeeWhy is revolutionising the way that companies interact with their individual customers in order to deepen relationships, drive revenues and reduce risk. Through a series of interlocking real-time analytic applications, underpinned by a common individual behavioural profile of each customer, SeeWhy drives individually optimised treatment across the customer lifecycle.

SeeWhy is one of the top private European software companies, as noted by Red Herring 100 Europe, named Global Innovator by Guidewire Group and highlighted as a cool company by Gartner. SeeWhy Software was incorporated in 2003 and is headquartered in Windsor, U.K., with operations in the U.S. More information can be found at http://www.seewhy.com/

For additional information on SeeWhy:
SeeWhy Software
01753 752476
press {at} seewhy(.)com

Andrea Burton
Indigo River Limited
01985 850320
andrea {at} indigo-river.co(.)uk