Actix expands Asia Pacific presence with new offices, staff in Japan, Australia and Singapore

Investment in upgraded offices and enhanced presence signals renewed success in Asia Pacific region

London, 18 November 2008 – Actix, the recognized leader in mobile Network Status Management systems, today announced it is increasing investment and committing more resources to the Asia Pacific region, opening newly upgraded offices in Melbourne, Australia; Tokyo and Japan; Singapore to support regional customers more closely. The investment in local presence is underpinned by the hiring of a large number of additional local staff.

“Asia Pacific is an enormously dynamic market, with very advanced services and savvy customers. Actix has already had a lot of success helping customers in this region, and now our new enterprise grade Network Status Management (NSM) systems are really taking flight, which means we need to be closer to the customer than ever before. We are committing an enhanced level of resources to make that possible,” said Alex Hawker, Actix CEO.

“Actix is now delivering and supporting NSM systems all across the globe, and they are huge systems by any standards – as an example, just one single Actix One NSM system is currently processing more than 1 Terabyte of network data per day, supporting the workflow of several hundred users. Actix is the only company on the planet that has demonstrated a proven system that can support that kind of scale and our experience and proven track record delivering these systems differentiates Actix enormously. This enhanced investment in Asia Pacific is the first of several announcements we will be making in the near future to support these exciting new developments,” he continued

Actix NSM systems, which are underpinned by the Actix One framework, allow a much more systematic, productive and cost effective approach to managing mobile network status. Actix One NSM systems are designed to allow scalable access to dozens of data sources, distributing network data across the web to dozens of different types of users for more timely and more accurate analysis. Known in the industry as the ‘Google of network data’, Actix One slashes the time need for everyday tasks and boosts productivity by prioritizing actions more effectively.

About Actix

With increasingly fierce competition and sky-high customer expectations, mobile operators around the world are striving to extract every last bit of performance and value from one of their biggest assets, the radio access network. UK-based Actix helps wireless carriers enhance revenue growth and improve operating margins by delivering intelligent, automated network performance engineering and network status management systems. Actix solutions feature embedded wireless expertise, automating key processes and enabling very significant efficiencies in the deployment and operation of carriers’ networks, delivering measurably higher performance at lower cost. Over 10,000 engineers from 227 operators – including Verizon, O2, AT&T and T-Mobile – in 106 countries globally depend upon Actix software every day to help improve coverage for more than 1,100,000,000 subscribers. For more information, please see www.actix.com

Press contacts:

Nicola Smart/Sarah Rhodes

AxiCom (for Actix)

Email: actix {at} axicom(.)com

Tel: +44 (0)20 8392 4050