Symantec Names Genesis “Norton 360”

Symantec Names Genesis “Norton 360”

Symantec Corp. (Nasdaq: SYMC) today announced that its upcoming consumer PC security service will be branded Norton 360. The security service will include online identity theft protection, backup and PC tune-up capabilities. Norton 360, previously codenamed Genesis, is part of Symantec’s broader vision for the next generation of online security, coined Security 2.0.

“Online threats are sophisticated and rapidly changing. We’re committed to staying ahead of those threats and keeping consumers safe,” said Enrique Salem, senior vice president, consumer products and solutions, Symantec Corp. “Today’s consumers want a simple solution that keeps them safe online, without having to decipher technical jargon or keep track of back-ups. They just want assurance that their information and activities are safe. That’s what Norton 360 will do.”

Norton 360 will integrate Symantec’s proven, industry-leading PC security and tune-up technologies with newly acquired and newly developed technology. Norton 360 will be delivered as an all-in-one service, with automatically installed updates. The service will provide data protection through automated online back-up and online transaction security, where new tools will help protect consumers from phishing scams and crimeware.

The beta program will begin with a managed beta and will then enter public beta in the summer. The beta program, which will include email and chat support, will provide Symantec with overall user feedback and specific testing of the new online transaction security functionality. The company is also inviting customers to sign up now for early registration in the public beta at http://www.symantec.com/norton360betaprereg.

Read the complete Press Release