Plastic Logic to Showcase its eReader and First Content Partners at O’Reilly Tools of Change for the Publishing Industry Conference Feb. 9-11

Plastic Logic e-Reader Prototype to be demonstrated
O’Reilly Tools of Change for Publishing Conference 2009

Plastic Logic announced today that it will participate in the O’Reilly Tools of Change Conference at the Marriott Marquis Hotel in New York City, February 9-11, 2009. The Plastic Logic Reader will be featured as the TOC Conference looks at the tools of change in the industry toward helping leaders and decision makers gain more insight for a more profitable future in publishing.

Plastic Logic plans to announce its first content partners during the conference, which begins Feb. 9, and will participate in the following sessions:

“Lightning Demonstrations,” 7:30 p.m. Tuesday Feb. 10, 2009

Daren Benzi, Vice President of Business Development and Anusha Nirmalananthan, Product Manager. will participate in this snappy series of five minute demonstrations, demoing Plastic Logic’s new eReader, the first electronic device specifically made for a better digital reading experience for business users and all the documents they need — including newspapers, magazines, books and work documents.

“Survey of Current E-Readers,” general session, 11 a.m. Wednesday. Feb. 11, 2009. In this session Liza Daly (Threepress Consulting Inc.), Keith Fahlgren (O’Reilly Media, Inc.), will review the current set of popular e-readers with a focus on the reading experience: ease of use and purchase, navigation, fonts and layout. Plastic Logic’s Anusha Nirmalananthan, will demonstrate the Plastic Logic Reader.

The Plastic Logic Reader is scheduled to ship in early 2010. Differentiated by a stunning form factor (the size of 8.5 x 11-inch paper), the Plastic Logic Reader features a big readable display. Yet it’s thinner than a pad of paper, lighter than many business periodicals, and offers a high-quality reading experience – better than alternatives of paper or other electronic readers on the market today. The Plastic Logic Reader supports a full range of business document formats, such as Microsoft Word, Excel and Powerpoint, and PDF, as well as newspapers, periodicals and books. It has an easy gesture-based user interface and powerful software tools that will help business users to organize and manage their information. Users can connect to their information either wired or wirelessly and store thousands of documents on the device. The eReader incorporates E Ink technology for great readability and features low power consumption and long battery life.

About Plastic Logic

Plastic Logic’s mission is to lead a revolution in the way people acquire, organize and consume information. We are using our proprietary technology leadership in plastic electronics to create a range of innovative products. Our first product, focused on reading digital content, will enter the marketplace in early 2010.

Founded in 2000 by researchers out of the Cambridge University Cavendish Laboratory, the Company has received more than $200 million in funding from leading international technology firms and investors. Plastic Logic has research and development in Cambridge, England, high-volume, state-of-the-art manufacturing in Dresden, Germany, and executive management, product engineering, sales and marketing headquartered in Mountain View, California. For more information please go to http://www.plasticlogic.com.

Contacts

Krause Taylor Associates (For Plastic Logic)
Jonelle Hester, 408-918-9083
jonelle at krause-taylor dot com