FusionOne Partners with Mobile Solution Provider mce

Integration of Company’s Handset Transfer Solution with mce’s mce100 Transfer for PCs Solution Expands Consumer Retail Reach for FusionOne
Mobile World Congress 2009

FusionOne, a leading provider of mobile phone content portability services, today announced that it has partnered with mce Systems, a leading provider of PC-based solutions for transferring mobile content, to integrate FusionOne’s Handset Transfer Solution with mce100, mce’s cable-based data transfer solution for mobile phone stores. As a result of this integration, consumers repairing or replacing their mobile phones will be able to transfer their personal and licensed content.

mce100 was designed to suit the special needs of mobile retail stores and repair facilities. It is an advanced PC-based solution that automatically transfers contacts, photos, videos, ringtones, and music between two mobile devices, and can backup mobile content to a hard drive. mce100 is the world’s first cable-based system featuring real “One Click” operation and automatic device detection. The solution enables easy, dependable upgrades, backups, and the restoration of a customer’s mobile device content.

FusionOne’s Handset Transfer Solution is the first mobile content portability service that legally supports the transfer of licensed and purchased content. The Handset Transfer Solution manages and transfers content from one mobile phone to another, ensuring the seamless migration of subscribers’ licensed and personal content when switching from one mobile device to another. After the transfer is complete, the Handset Transfer Solution can remain on the handset and continue to provide over-the-air-based protection to mobile users, ensuring mobile content portability.

“We are no longer just selling a mobile software service; we are solving a common issue that consumers face during handset repair or replacement,” said Mohan Sadashiva, senior vice president of marketing for FusionOne. “We are pleased to be part of that solution, and we look forward to working closely with mce Systems to directly benefit mobile consumers.”

“mce is pleased to partner with FusionOne to provide a complete backup and data transfer solution. With its support for licensed content transfer, the Handset Transfer Solution helps us fulfill that need,” said Yuval Blumental, CEO of mce Systems.

According to a study by independent research house Coleman Parkes, seventy-eight percent (78%) of consumers say that they are worried about losing mobile data when changing handsets. Ninety-six percent (96%) see value in a service that automatically moves numbers, content and other data from an old handset to a new one. The combination of FusionOne’s licensed content transfer in conjunction with mce Systems’ cable transfer system provides a comprehensive mobile transfer solution that will alleviate these concerns directly at the store.

FusionOne will be demonstrating the joint solution at the GSMA Mobile World Congress in Barcelona, Spain from February 16-19, 2009. For more information, contact FusionOne or visit the FusionOne booth located in exhibit stand 7D60 during the GSMA Mobile World Congress.

About FusionOne

FusionOne is the established leader in mobile content portability, helping mobile subscribers transfer their content between mobile devices and sharing that content with popular internet applications—anytime, anywhere. FusionOne pioneered mobile phone content transfer and its products currently support millions of subscribers on many major carriers worldwide. Founded in 1998, FusionOne is headquartered in San Jose, California with additional offices in Tallinn, Estonia. For more information, visit www.fusionone.com.

About mce

mce Systems is a world leading developer of cutting edge solutions for the mobile industry. mce helps mobile carriers, vendors and retailers overcome the challenges faced by mobile device incompatibility by utilizing mce’s unified mobile interface. mce’s products range from mobile to mobile content transfer for the point-of-sale, to synchronization and content management for home usage. Supported content includes contacts, videos, pictures, audio files, text messages and calendar events. mce has transferred over one billion mobile phone contacts at numerous 3G CDMA, GSM/UMTS and HSPA carriers worldwide. For more information, visit www.mce-sys.com.

FusionOne and MightyBackup are trademarks of FusionOne, Inc. All other product, service and company names are trademarks, registered trademarks or service marks of their respective owners.

Contacts

Global Results Comms. (GRC)
Valerie Christopherson
Daniel Rhodes
+1-949-608-0276
fusionone {at} globalresultspr(.)com