Halcyon Gallery, one of Europe’s Leading Art Galleries, Selects Cyber-Duck to Overhaul its Website

London, March 13th 2009: Cyber-Duck, a multiple award winning interactive media agency (www.cyber-duck.co.uk) has been selected by Halcyon Gallery, one world’s most prestigious art establishments, to completely overhaul its website, with the new website (at www.halcyongallery.com) being launched today, just in time for the much anticipated Apopalyptic exhibition starting this Saturday.

The website overhaul has consisted of Cyber-Duck implementing an enhanced web design within the perimeters of Halcyon Gallery’s existing branding. Cyber-Duck has also worked closely with Halcyon Gallery to develop backend information systems that meet their requirements to easily update their website via a highly intuitive Content Management System (CMS) that enables dynamic displays of content.

Halcyon Gallery, which has 2 major galleries in New Bond Street and Bruton Street, Central London, has displayed work by some of the greatest contemporary artists of our time including Bob Dylan, Eve Arnold, Douglas Hoffman and many other names alongside with Fine Art Masters works of the greatest artists from the 19th and 20th century.

The new website features vibrant photography of both the Galleries and the artwork they house, along with detailed analyses of the work, set in a clean design. Creating a sleek and uncluttered layout was a fundamental element of the website requirements, ensuring that it supports the artwork and does not detract from it.

Eran Akerman, CEO of Halcyon Gallery commented, “we conducted a thorough investigation process to select a leading digital agency that understood our branding objectives, online marketing needs, website requirements and could also deliver first class technical systems. Cyber-Duck’s ability to deliver all of these elements, combined with their impressive track record of clients and solutions, convinced us that they are the right partner for us in 2009 and beyond”.

Danny Bluestone, MD of Cyber-Duck added, “We were delighted to have been selected by Halcyon Gallery. We pride ourselves on being a multi-disciplinary agency that bridges the gap between the latest technologies and artistic creativity; a focus that is once again endorsed by their selection.”

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About Cyber-Duck
Cyber-Duck is an award-winning interactive media agency. The company was established in 2001, to fill a gap in the digital agency market, bridging the divide between ‘geeky’ driven web development, usability specialists and agencies offering results based marketing and artistic creativity. By offering all four disciplines under one roof the company has set itself apart from traditional agencies, with innovative user centered creative solutions utilising the latest technological advances.

Cyber-Duck’s ethos is that every interaction should have a meaningful purpose, enticing users to act: buying a product, signing up to a newsletter or distributing a video to their contacts. This delivers tangible results for clients, placing them one step ahead of their competition.

Combined, Cyber-Duck’s ethos and breadth of expertise has resulted in the company being repeatedly recognised as a leader in the digital industry field, winning some of the industry’s most prestigious awards. Last year alone Cyber-Duck won awards at the Horizon Interactive Awards, the Communicator Awards, the W3 Awards, the Europrix Top Talent Awards and the Construction Marketing Awards.

The company’s clients span a wide range of sectors, including household names such as Mastercard and Intel as well as celebrities like Anton Kreil, star of the BBC’s programme ‘Million Dollar Trader’ and Gilev Showband where Alexandra Burke was employed before winning the X-Factor in 2008.

www.cyber-duck.co.uk

About The Halcyon Gallery
Situated in the heart of Mayfair, London, Halcyon Gallery is one of Europe’s leading art galleries, representing some of the finest contemporary painters and sculptors working today. Halcyon Gallery is committed to supporting and nurturing outstanding living artists, and specialises in fine art as well as original paintings, drawings and sculpture.

2008 marks the 25th anniversary of Halcyon Gallery and the opening of a magnificent new flagship gallery at 24 Bruton Street. This elegant Georgian building has been renovated to create a stunning exhibition space suitable for the finest art and joins Halcyon Gallery’s existing London galleries at 29 New Bond Street and 29 Bruton Street.

www.halcyongallery.com

Contacts for Press
Melissa Lehrer
T: 0781 651 8018
E: melissa {at} cyber-duck.co(.)uk