Industry Leaders Gather To Discuss Crucial Role Of Identity In Business

How can organisations use identity information responsibly to grow the business AND combat fraud?

Business leaders will gather in London on 20-21 May to discuss the increasing value of identity information in enterprise.

Following the success of the inaugural Identity Matters Summit in 2007, the event will once again open its doors on 20-21st May in central London, and will be sponsored by identity management specialists, GB Group.

In the current economic climate, public and private sector organisations must make the most effective use possible of the resources they already have. If used effectively and responsibly, identity information is a highly valuable asset for business that reaches far beyond a rudimentary knowledge of location and habits.

This year’s Summit includes presentations by the Information Commissioner’s Office and Alun Michael MP, UK Chair of the Internet Governance Forum, looking at how businesses can use personal identity information responsibly, and from the London School of Economics on how businesses can start putting a capital value on their verified customer data.

The Summit will also explore how companies such as O2, HiFX, Garlik and Virgin Games, are adapting to make the most of the knowledge they have about their customers, for effective and responsible trading.

The event will explore how businesses need to:

Protect against identity-related crimes such as ID fraud or account take over
Maximise operational efficiency in marketing, fraud, debt control and customer services
Make use of digital technologies to reduce the cost of customer interactions

For full details of the Summit agenda, including details of the Early Bird discounts available until the end of March, visit www.identity-matters.co.uk/agenda or call the Identity Matters team on 01244 657333.

-ENDS-

Second European Summit on Identity (Identity Matters 2009) to take place 20-21st May, One Whitehall Place, London.

About GB Group plc

GB Group is the UK’s leading identity management business. It helps organisations recognise and verify all elements of an individual’s identity at every interaction.

GB Group knows that identity matters. Through the application of our proprietary technology, we can protect, predict and provide information that is used to maximise customer value and prevent crime for some of the largest organisations in the UK.

GB Group has three complementary offerings:

Identity Capture and Maintenance – providing accurate and up-to-date consumer information to confirm accurate and current contact details
Identity Verification – combating ID fraud, money laundering and under-age gambling
Identity Analysis – understanding, targeting and retaining profitable customers

This enables its clients to make informed business decisions based on a thorough knowledge of consumer identity and behaviour.

GB is listed on the London Stock Exchange (GBG). For more information, please visit GB Group’s website: www.gb.co.uk.

GB Group – because identity matters™