EveryZing Closes $8.25MM Funding Round, Signs Agreement With NBC Universal

Investment from GE/NBCU’s Peacock Equity Fund Complements EveryZing Master Services Agreement with NBC Universal

EveryZing, Inc. today announced it has closed an $8.25MM round of funding, adding GE/NBCU’s Peacock Equity Fund to its existing investors, which include Fairhaven Capital, General Catalyst Partners, Accel Partners and BBN Technologies.

Adding to its growing roster of broadcast media companies, EveryZing today also announced the company has been selected by NBC Universal to deploy its universal search and publishing solutions across NBCU’s Internet properties. The agreement marks EveryZing’s largest deal to date and continues the company’s strong growth from 2008.

EveryZing’s products address the evolving business needs that stem from the rise of new media consumption to enable its customers – providers of online news, entertainment, sports and business – to improve the search experience, build consumption of their multimedia content and better capitalize on the $20 billion online advertising market.

As part of the NBCU agreement, EveryZing will integrate its full solution suite — including MediaCloud, ezSEO, ezSEARCH and MetaPlayer — into NBC’s Media Works platform, which aligns the network’s technology, operations, software solutions and corporate support. EveryZing’s solutions will take the wealth of NBC Universal’s online audio, video and text content — spanning its television networks (CNBC, Bravo, Sci-Fi, Telemundo, etc.), owned/operated stations and digital media properties (iVillage, NBC.com, etc.) — and deliver enhanced discovery, engagement and monetization of this premium content for NBCU’s flagship properties and end users.

“EveryZing’s core technology advantage and robust product offerings will enable us to take full advantage of the wealth of content across NBCU,” said Chris Grosso, NBCU Senior Vice President of Emerging Digital Businesses.

“In this market, media companies are looking for the most cost-effective solutions for their online publishing,” said Thomas Byrne, Managing Director & Group Head, Peacock Equity Fund. “The scale and automation of the EveryZing solutions has clear value in driving growth of online efforts.”

“The consumption and demand for online video continues to explode,” explains EveryZing CEO Tom Wilde. “As such, media companies must continue to fully leverage their unique content assets in order to extend and enhance their business models. Having NBCU as a customer and Peacock as an investor is a terrific validation of our approach and we are thrilled with this opportunity.”

In a highly competitive landscape, EveryZing now counts three out of the four major networks as customers. In the past year, the company has grown its customer base five-fold and experienced rapid revenue growth.

About EveryZing
EveryZing, Inc. is powering next-generation universal search and publishing technology for online content. As the only solution for the comprehensive indexing of all content formats (text, audio, video and image), EveryZing’s white label products enable its customers – purveyors of online “infotainment” such as news, entertainment, sports and business – to improve the search experience, drive user consumption of multimedia content and capitalize on the $20 billion online advertising market. The company’s core intellectual property and capabilities leverage speech-to-text technology and natural language processing to drive its award-winning suite of solutions, including ezSEO, ezSEARCH, MetaPlayer, MediaCloud and RAMP. For more information visit www.everyzing.com.

About Peacock Equity Fund
Peacock Equity is a $250 million global fund founded by GE Capital’s Media, Communications & Entertainment business and NBC Universal. The joint venture, established in April 2007, focuses on companies developing technologies, platforms or business models with a strong, strategic fit to NBC Universal and that have high growth potential. Peacock Equity’s capital investments include advertising services, digital content and communities, and wireless and international platforms. For more information, visit www.PeacockEquity.com.

About NBC Universal
NBC Universal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80% owned by General Electric and 20% owned by Vivendi.

EVERYZING
Editorial Contact:
Katie Judd
781-487-4656
kjudd {at} racepointgroup(.)com