Project Playlist Adds Sony/ATV Music Publishing Catalog

Project Playlist to Monetize Music Content through Advertising, Subscription and E-commerce

Project Playlist, the leading social media network where over 45 million music fans discover, create and share playlists, has entered into an agreement with Sony/ATV Music Publishing that will provide Project Playlist users access to its catalog of over 750,000 artists including The Beatles, Beck, Brooks & Dunn, Leonard Cohen, Neil Diamond, Bob Dylan, Fall Out Boy, John Mayer, Joni Mitchell, Graham Nash, Willie Nelson, Roy Orbison, Linda Perry, Richie Sambora, Kraftwerk, Shakira, Akon, Wyclef Jean, Hank Williams, KT Tunstall, and Diane Warren, among others. The relationship with Sony/ATV represents the latest in a series of content agreements that enhance the offerings Project Playlist provides to users.

“With the integration of content from Sony/ATV, Project Playlist is setting the stage for a new standard of experiences for music fans – one where the playlist becomes the new interactive album,” said John Sykes, CEO of Project Playlist. “The Project Playlist team is taking the business to a new level – from major improvements in the consumer experience to the development of mutually beneficial relationships with the music industry and creation of key ways to monetize the business.”

“The relationship with Project Playlist is natural given Sony/ATV’s history of leveraging new technologies to promote our artists and songwriters,” said Martin Bandier, Chairman & CEO of Sony/ATV Music Publishing. “Project Playlist is at the forefront of enabling labels to truly capitalize on digital music via the social web – where fans have the power to drive distribution through discovery.”

Project Playlist has steadily enhanced its service by securing content from leaders in the publishing and music industry. Artists and labels have entered content agreements with Project Playlist to benefit from new revenue opportunities through advertising, subscription and e-commerce services.

Project Playlist, one of the fastest growing sites on the Internet, continues to establish partnerships with the entertainment industry in an effort to offer a comprehensive collection of content that can be discovered, shared and monetized.

About Project Playlist

With 45 million registered users, Project Playlist is the number one site in the nation where consumers discover, organize and share their favorite music across the social Web. The company leverages nearly 54 million user created playlists to help media companies and the record industry virally promote, distribute and monetize their content. The company is based in Palo Alto, CA. For more information, visit www.playlist.com.

About Sony/ATV Music Publishing

Sony/ATV Music Publishing was established in 1995 as a joint venture between Sony and trusts formed by Michael Jackson. Sony/ATV Music Publishing owns or administers over 750,000 copyrights by such artists as The Beatles, Beck, Brooks & Dunn, Leonard Cohen, Neil Diamond, Bob Dylan, Fall Out Boy, John Mayer, Joni Mitchell, Graham Nash, Willie Nelson, Roy Orbison, Linda Perry, Richie Sambora, Kraftwerk, Shakira, Akon, Wyclef Jean, Hank Williams, KT Tunstall, and Diane Warren, among others. Sony/ATV recently acquired both the Leiber Stoller and Famous catalogues.

Contacts

For Project Playlist:
OutCast Communications
TJ Snyder, 415-392-8282
playlist {at} outcastpr(.)com
or
For Sony/ATV Music Publishing:
Jimmy Asci, 212-833-4513 (office)
202-352-1829 (mobile)
Jimmy.Asci {at} sonyatv(.)com