InfoNow Introduces Next Generation of Indirect Sales Channel Management and Optimization Solutions

InfoNow 2.0 Delivers Industry-Leading SaaS Solutions Providing Channel Visibility, Agility and Control; Ushers In Channel Performance Optimization to Help Customers Achieve Competitive Advantage

InfoNow Corporation, the leading provider of SaaS-based channel solutions, today ushers in Channel Performance Optimization to help customers understand every channel business process, relationship and interaction in real-time, while delivering the insight to find and implement the optimal mix of channel actions to achieve sustainable competitive advantage. In support of Channel Performance Optimization, InfoNow is also introducing InfoNow 2.0, the next generation of its award winning suite of on-demand channel solutions and best practices offering new capabilities in channel incentives management, inventory optimization, and channel partner reporting that will help technology companies boost EPS by growing channel revenues while reducing costs.

“Similar to the retail markets where supply chain data is automatically fed back into sales, marketing, demand and distribution channels, InfoNow is providing technology companies with the same type of visibility and control over their supply chain,” said Mark Geene, CEO, InfoNow Corporation. “With the complexity in the channel increasing because of a variety of market factors: the tight economy, staggering compliance requirements and increasing global competition; businesses are finding that operating costs, end-customer relationships, and profits are suffering. Channel Performance Optimization gives businesses a solution to reduce costs and grow revenue in this environment through more effective channel activities.”

Channel Performance Optimization

As dependence on indirect sales continues to grow, Channel Performance Optimization becomes a key part of business strategy by filling the gaps between ERP, CRM, PRM and compensation systems to provide real-time visibility into every channel relationship for finance, operations, sales, and marketing. Unlike the manual or internally developed processes being used today, Channel Performance Optimization solutions combine best practices for people, processes, information and technology to give businesses greater strategic influence and control over channel activities, partner relationships and end-customers.

InfoNow 2.0

As the pioneer of Channel Performance Optimization, InfoNow continues to raise the bar with InfoNow 2.0. Building on its industry-leading patented technologies for channel process automation and optimization, the 2.0 release not only enhances core channel visibility capabilities, but adds important new solutions and features. Key new InfoNow 2.0 offerings include:
Global Trading Partner Registry – InfoNow’s Registry contains cleansed and enriched information on over 5 million business entities. This information allows customers to leverage InfoNow’s interactions with global channel participants from manufacturers through distributors and resellers to end customers, and to benefit from the activities of all members of the registry in order to identify and form new relationships as well as improve their understanding of existing trading partners.
Channel Incentives Optimizer – Provides capabilities for incentive rebate program modeling, testing and claimless execution management. Channel Incentives Optimizer not only allows customers to build and test potential rebate programs based on historical performance information, but it provides a claimless program management process that ensures accurate and timely rebate calculation and payment, as well as the ability to measure overall program performance.
Pricing Compliance Manager – Provides automated special pricing and discount program management across global distribution channels. Leveraging validated and enriched POS data, combined with authorized special pricing rules, Pricing Compliance Manager solves the problems of poor special pricing processes, inaccurate discount data, and lengthy manual reconciliation efforts with a simple claimless process.
Channel Inventory Optimizer – Provides real-time insight into expected, actual and planned inventory levels at every point in the channel. By combining reported inventory quantity, location and price information with calculated sales trends and expected balances, Channel Inventory Optimizer helps ensure there is the right inventory in the right place at the right time across the channel to reduce inventory costs, identify gray market activities, and manage price changes.
Partner DataConnect – Automates channel partner POS and inventory reporting by providing direct behind the firewall integration to internal business management systems, thus eliminating costly manual data reporting and improving reporting accuracy and timeliness.

“As a reseller that is required by partners to report our sales data to maintain top partner status, we were spending a few hours daily to manually copy and reformat data from our accounting system in the partners’ specified format,” said an executive at FineStar. “Working with InfoNow frees up our staff to work on key business projects, including growing our sales.”

About InfoNow

InfoNow’s on-demand Channel Performance Optimization solutions provide global Fortune 1000 high-technology manufacturers with visibility into every channel relationship and interaction in real-time, allowing them to gain the insight necessary to find the best mix of channel actions that grow revenue and reduce cost in order to achieve sustainable competitive advantage. Combining industry best practices with patented technologies, InfoNow’s services are SAS Type II compliant to ensure timely, accurate and complete channel insights to optimize business processes. InfoNow processes over 120 million POS and inventory transactions per year delivering channel visibility, agility, and control. For more information go to www.infonow.com.

Contacts

104 West Partners for InfoNow Corporation
Jennifer Roane, 720-407-6065
jennifer.roane {at} 104west(.)com