Monster Now Shipping Wide Range of Apple® iPod® and iPhone® Accessories, Offering Unprecedented Convenience and Flexibility for In-Car, At-Home and On-the-Go Use

Seven New Monster Products Raise the Bar in Fast-Growing Apple® Accessory Category

Monster, a leading manufacturer of advanced consumer electronics accessories, today announced it has begun shipping seven new accessory products geared for Apple® iPod® and iPhone® use that significantly enhance iPod and iPhone capabilities for in-car, at-home and on-the-go portable use. Like all Monster® products, the new high-quality iPod and iPhone accessories are designed for total reliability, convenience and ease-of-use.

Exciting New On-the-Road Capabilities and Features, Plus More At-Home Flexibility

The new Monster iCarPlay® Wireless 1000 ($99.95) and iCarPlay Wireless 800 ($79.95) devices provide consumers with innovative and easy-to-use solutions for transmitting music wirelessly via their iPhone™ or iPod® through any car radio FM radio station while on the road. In addition, both devices let users enjoy their music on the road while charging their iPhone or iPod at the same time. This ensures that power depletion during long road trips will be a thing of the past, and iPhones and iPods will always have plenty of power upon arrival.

Adding to its flexibility and usage options, the iCarPlay Wireless 1000 FM transmitter can be used both in the car as well as at home or in the office. Users simply unplug the USB cord from their car’s Cigarette Lighter Adapter (CLA) and then power the iCarPlay Wireless 1000 from any standard powered USB port or via a Monster® iSlimCharger® or iCharger Travel® USB wall charger. When the iCarPlay device is not in use in the car, that same CLA with the USB plug can be used to power other electronic devices designed to charge via a USB connection. Users simply employ the charging cable that was supplied with that device along with the iCarPlay Wireless CLA plug – eliminating the need to carry along multiple chargers.

A variety of breakthrough technologies allow the Monster iCarPlay Wireless devices to achieve a new level of performance and convenience in wireless iPod transmission. For instance, thanks to Monster AutoScan 3D technology, the iCarPlay Wireless 1000 and 800 automatically scan the entire FM spectrum three times to lock onto the clearest FM frequency available. In addition, the iCarPlay Wireless 1000 and 800 both output line-level audio signals for full-range dynamic sound with minimal distortion for an incredible listening experience. The iCarPlay Wireless 800 features the innovative Monster® “M-Drive” multi-function control, a one-knob control that lets users keep their eyes on the road at all times.

For users with vehicles equipped with an Auxiliary Input and who want to be able to charge their iPod or iPhone on the road, the Monster® iCarCharger™ 1000 ($49.95) uses a 30-pin dock connector to charge the device while playing audio through a mini-jack cable with internal cable management, and features built in navigation controls on the back of the cigarette lighter adapter plug for easy music playback.

Note: the iCarPlay Wireless 1000, Wireless 800 and iCarCharger 1000 are Works With iPhone certified products for iPhone and iPhone 3G.

Monster’s new iCarPlay Cassette 800 ($19.95) adds even more on-the-road flexibility, letting users play iPod and iPhone tunes through their car stereo cassette players. It features an improved cassette head for superior sound quality, as well as a high-fidelity chipset and digital display. In addition, it features easy cable routing, with four cable ports to fit virtually any tape cassette.

The new iCable® 800 (SRP: $14.95) and iCable 1000 (SRP: $29.95) offer users a simple high-performance in-car connection solution. Many of today’s car audio systems have a convenient 1/8 inch minijack audio input for easy hookup of any iPod, iPhone or other portable media player. Unlike wireless transmitters and cassette tape adapters, the iCable 1000 and 800 devices provide a direct wired connection from your iPod or iPhone to your car’s audio system so it can deliver your music with full fidelity that’s free of static and FM interference (3- or 7-foot lengths available).

Monster is also helping consumers maximize their enjoyment of Apple iPod and iPhones products in the home entertainment space with its new high-performance iSplitter® 1000 ($19.95), which lets users customize the volume for the personal tastes of two separate listeners, providing a high quality stereo mini-splitter that output to two sets of headphones with independent volume controls and mute.

Revamped High-Impact Packaging

Monster has completely revamped the packaging for the Apple accessory line, featuring a new emotion-evoking design with metallic finishes, red and black accents that mirror the products’ industrial design as well as large windows to showcase the products clearly, plus easy-to-understand key technology call-outs on the front.

ABOUT MONSTER

Monster is celebrating its 30th anniversary in 2009. The company was founded by Head Monster Noel Lee with a commitment to creating products under the Monster Cable® brand to literally “make music sound better.” Today, Monster has grown and diversified to become the world’s leading manufacturer of connectivity solutions for high-performance audio, video, car audio, computer, console and computer gaming, as well as a leading innovator in the field of iPod® and iPhone™ accessories and professional audio and sound reinforcement. Additionally, under its Monster Power® brand, the company is the leading manufacturer of high-performance AC power line conditioning and protection products for audio/video systems. Explore the world of Monster at www.monstercable.com.

ABOUT APPLE®

By providing the marketplace with innovative, functional, and stylish products such as the iPod and PowerBook®, Apple reinforces its position as the progressive leader in the computer and consumer electronics industries. Its original and well-designed inventions continue to win many loyal and passionate consumers. Please visit www.apple.com or www.apple.com/ipod for more information on these products.

Contacts

DBA Public Relations
Alison Giella, 212-388-1400
agiella {at} dba-pr(.)com
or
Monster Cable
Daniel Graham, 415-716-2795
dgraham {at} monstercable(.)com