Reliance BIG TV to premiere Michael Jackson’s Live In Bucharest: The Dangerous Tour on July 12

First non-film premiere on DTH platform in India

July 9, 2009: Reliance BIG TV is paying tribute to the late pop legend Michael Jackson with the premiere of MJ’s Live in Bucharest: The Dangerous Tour on its PPV service. This is the first non-film premiere on the DTH platform in India.

The company has signed a 4 week content agreement with Sony BMG to showcase Michael Jackson’s concert on its PPV service. The concert will be on Reliance BIG TV from July 12 onwards. Those wishing to view this concert can view it on Reliance BIG TV’s PPV service for Rs 25.

The Michael Jackson concert is part of Reliance BIG TV’s plan to introduce non-film content on its PPV platform. The company is planning to aggressively drive its PPV viewership through differentiated content acquisitions.

Michael Jackson’s Live In Bucharest: The Dangerous Tour is a live concert by Michael Jackson in 2005. The concert took place during Jackson’s first leg on his Dangerous World Tour on October 1, 1992 at the Bucharest National Stadium, with a sold-out attendance of 170,000.

There are various versions of the same concert that exist. The version that will premiere on BIG TV has exclusive footage of Jackson performing at the Bucharest Concert, along with many audience shots from concerts in other locations such as Madrid and Wembley, heavily edited crowd noises. It also includes the We Are the World Interlude.

This concert was the only concert by Jackson that has been released on DVD. Globally, this DVD has sold 950,000 copies worldwide.

About Reliance BIG TV DTH:

A wholly owned subsidiary of Reliance Communications, India’s largest integrated telecom service provider, offers India’s first fully Digital Home Entertainment Service using MPEG-4 platform, under BIG TV DTH brand. The world’s most advanced MPEG4 DTH technology platform enables BIG TV DTH to offer over 200 TV, Cinema and Audio channels, the highest by any other DTH operator in the country. With 32 exclusive movie channels in English, Hindi and Regional languages, BIG TV DTH offers a choice of 600 new movies every year, unmatched by any DTH or cable operator in the country.

The country’s largest on-ground infrastructure for a Home Entertainment created by TV DTH would enable the company to serve over 5 million new customers every year and will offer multiple price points and packaging BIG offers to suit needs of all customer segments. The state-of-the-art Customer Service mechanism is fully functional and ready to serve a minimum of 50,000 customers every day in 11 Indian languages. Available at launch at 1 lakh retail outlets across 6500 towns, over 2000 exclusive Reliance branded stores, BIG TV DTH is the largest retail rollout of a Home Entertainment Service in India. BIG TV DTH Toll Free Number: 1-800-200-9001; Website: www.BIGTV.co.in SMS BIGTV to 55454.

For More Information Please Contact: Reliance BIG TV – Freddy Castro -+91 9321925648,

K2 Communications – Aditi Roy – +91 9321110029