Bazaarvoice #1 for Customer Ratings & Reviews Among Internet Retailer 500

Bazaarvoice Dominates 2009 List of America’s Largest Online Retailers, Serving More of the IR 500 Than Any Other Social Commerce Vendor and Beating Out Its Nearest Competitor 7:1 in the IR 50 and 4:1 in the IR 100

Bazaarvoice, the market and technology leader in hosted social commerce applications that drive sales, today announced that it serves more retailers on the 2009 Internet Retailer 500 ranking than any other social media competitor. Bazaarvoice dominates the Top 100, where it beats out its nearest competitor by a ratio of 4:1. Bazaarvoice’s market leadership is even more pronounced in the Top 50, where it crushes the competition by a ratio of nearly 7:1 with clients like Best Buy, Costco, Dell, Macy’s, Overstock.com, QVC, and others.

“When we launched Bazaarvoice four years ago, very few retailers offered reviews. Today, consumers expect reviews as part of the eCommerce experience and seek out sites that offer them,” said Sam Decker, CMO of Bazaarvoice. “We’re proud to serve more of the Internet Retailer 500 than any other vendor, and we are particularly pleased to stand so far apart from the pack among the Top 100. In fact, if you factor in retailers who don’t have reviews or host them in house, Bazaarvoice’s leadership is even more pronounced, with 9 out of 10 of the Top 50 and 8 out of 10 of the Top 100 choosing our social commerce solution suite.”

Bazaarvoice, which publicly launched in February 2006, is the first choice for more than 525 leading brands worldwide and has served more than 60 billion user-generated Answers, Stories and Ratings & Reviews to consumers around the globe. The company’s growth has been marked by several groundbreaking innovations, including the November 2008 introduction of BrandVoice to allow manufacturers to push user-generated product Reviews, Stories, and Answers to their retail channel partners. Bazaarvoice also launched MobileVoice in January 2009 to help businesses improve the in-store shopping experience by making reviews easily accessible via a mobile phone or handheld device.

“We’re thrilled to serve so many innovative brands who understand that social commerce is much more than a site feature – it is the quickest means to drive measurable sales, increase operational efficiencies, and create a customer-focused culture in today’s connected marketplace,” continued Decker. “The largest brands trust Bazaarvoice to be a true partner in their social commerce success, with the technology and services to not only drive sales but effect real business change.”

Bazaarvoice conducted a detailed analysis of the 2009 Internet Retailer 500 to determine whether each retailer offered ratings and reviews. If so, Bazaarvoice identified whether they used a vendor (and which one) or hosted the functionality in house. The full 2009 Internet Retailer 500 list is available at http://www.internetretailer.com/top500/list.asp.

About Bazaarvoice

Bazaarvoice’s Software as a Service (SaaS) solutions have served more than 50 billion pieces of customer-generated content on more than 525 brand web sites like Best Buy, Costco, Dell, Macy’s, Overstock, P&G, Panasonic, QVC, and USAA in 36 countries. The company connects organizations to their influencers through a unique network that reaches hundreds of millions of consumers around the globe, enabling authentic customer-powered marketing. Through syndication, analytics, partnerships, and consulting, Bazaarvoice brings the voice of the customer to the center of their clients’ business strategy, proving “social” can drive measured revenue growth and cost savings for manufacturing, retail, travel, and financial services companies. Headquartered in Austin, the company has offices in London, Paris, and Singapore. For more information and access to client success stories, visit www.bazaarvoice.com, read the blog at www.bazaarblog.com, and follow on Twitter at www.twitter.com/bazaarvoice.

Contacts

For Bazaarvoice
Renee Newby, 757-651-6554
renee {at} bradypr(.)com