Philadelphia Newspapers Makes Safe Passage to SAP and Selects Flagship ERP Application to Drive Productivity and Profitability

Philadelphia Newspapers Makes Safe Passage to SAP and Selects Flagship ERP Application to Drive Productivity and Profitability

SAP America, Inc., a subsidiary of SAP AG (NYSE: SAP), today announced that Philadelphia Newspapers LLC., a privately held operating company for Philadelphia’s largest daily newspapers and media holdings, has selected mySAPâ„¢ ERP to help boost performance. Philadelphia Newspapers-which publishes The Philadelphia Inquirer, Philadelphia Daily News and Philly.com Web site-will use mySAP ERP to migrate all financial systems onto a single general ledger. The SAP® software will ultimately streamline the company’s procurement and expense management systems across its 2,650 employees to provide better oversight in managing financial operations and help achieve profitability and growth objectives.

With the largest Sunday readership in the region, Philadelphia Newspapers cited SAP’s strong media industry experience as one of the reasons it switched from its incumbent software solution. The SAP customer roster of leading newspapers includes The New York Times, The Washington Post, The Boston Globe, International Herald Tribune and Cox Ohio Publishing. Philadelphia Newspapers will take advantage of the SAP Safe Passage Program to convert from Oracle to SAP.

“SAP’s industry experience, coupled with its innovative technology, was the driving force that led to our selection,” said Brian Tierney, chief executive officer, Philadelphia Newspapers, LLC. “Like our recent decision to partner with Monster, adoption of this new technology is just one more example of how we intend to revolutionize the publishing industry through innovation.”

SAP also offers the industry-specific capabilities of SAP for Media, which includes functionality to help newspapers streamline advertising and circulation management, lower the total cost of ownership by bundling classified-ad management processes into a single application and reduce the number of system interfaces and databases that need to be maintained. Philadelphia Newspapers’ move to SAP is part of a larger trend in the rapidly changing media industry, which is focused on improving bottom-line value through IT investment.

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