Canon celebrates Durga Puja with its milestones figures in H1′09

Canon’s Consumer Systems Product division registers 49% growth as of H1′09

Canon CSP’s overall growth stands at 49% as of H1′‘09
Canon enjoys 31% market share in the Laser segment as of May 2009 with a growth of 160%
Canon’s Scanner category is currently ranked No.1 with 49% market share
Consumables have grown at 117% with 310 active Original Ink Centers across the nation
Registers highest growth in East region for most product categories
East region revenues set to grow at 30% in 2009. East Expected to generate Rs. 150 crore in 2009

Kolkata August 27 2009: Canon India Private Limited, India ’s No.1 Complete Digital Imaging Company today announced some key achievements in its Consumer Systems Product (CSP) division pertaining to growth and revenues to kick start celebrations for Durga Puja. Canon CSP closed H1′09 with some impressive figures under its belt which includes 49% growth in the aforesaid period and No.1 rank in the Scanner category with 49% market share and 17% growth in the Consumables segment. The Laser segment has always been a key revenue generator for Canon CSP and as of May ‘09 the market share stands at 31% with a growth of 160%. With a high growth in the first half of 2009, this certainly is a significant period for Canon CSP as these achievements establishes Canon as one of the key players in this domain.

Canon keeps coming up with newer technologies and initiatives to lure its customers. Apart from that Canon has consistently made efforts to make its channel network stronger. As a result, today Canon has established itself in the IT peripheral segment as one of the leaders. In its endeavor to abolish piracy Canon CSP initiated a drive of using Original Cartridges, supporting which, it opened Original Ink Centers all over the nation. Today the OICs stands at 310 in number spread across the nation helping Canon’s Consumables category to grow by 17%.In the Printer Products Division, East has the highest contribution to the consumables business which is the engine of growth for this business. 32% of consumables revenue for Canon India is generated from the Eastern region.

Mr. Alok Bharadwaj, Senior Vice President, Canon India remarked saying, “At Canon our vision is to be market leaders across all our businesses including the IT peripheral segment. We have been constantly putting in a lot of effort and strategy which has now resulted such milestone figures for this division. Our continuous marketing efforts and technological advancement has helped us achieve our business objective. We managed to gain foothold across the nation for Laser Printers and Scanner which are very critical product categories. We are glad to finally be No. 1 in the Scanner category with 49% market share . Our consistently growing Laser segment enjoys 31% market share as of May 2009 and we foresee great potential in this high demand category. Such achievements encourage us to perform better and capture larger market share. Durga Puja this year have brought in a lot of good news for Canon and Canon plans to sustain the momentum of growth for the rest of 2009.”

Speaking about the milestone Mr. V.P. Sajeevan, Assistant Director, Consumer Systems Product Division (CSP), Canon India said, “At Canon we spared no efforts to register this milestone. This is a result of all our activities focused on our target market and sustained efforts towards building strong customer and channel relationships. We attribute this success to all the effort that has gone into developing Canon’s Consumer Systems Product division as a strong player in the market. Various campaigns like Print City and City Specific campaign, technically advanced products, innovations in technologies and great services has today culminated into this milestone. We aim at sustaining momentum to make each of our product categories equally strong in the market.”

Canon which is largely known as a camera Brand is slowly getting closer to become the market leaders in the IT peripheral segment. Canon aims at keeping up the pace and reaching out to its target customers to gain further grounds in the Indian IT peripheral market.

About Canon Inc

Canon Inc. is a global leader with total revenue of about US$ 45 billion in 2008, in photographic and digital imaging solutions. Its global network now includes 239 companies, employing some more than 131,352 people. Five Technology ‘imaging’ engines of Optical, Electrophotography, Bubble Jet, Semiconductor and Display drive Canon’s cutting-edge technology products. Canon is the world leader in office automation and digital imaging technologies. The company is dedicated to the advancement in technology and innovation and commits 10% of its total revenue each year to R&D. Canon is ranked 36 th on the Best Global Brands for the second consecutive year in Business Week’s 100 Best Global Brands 2008 and 189 th on the Fortune Global 500 in year 2008. Can on has consistently remained as one of the top 3 global companies to have earned the most number of patents over the last decade. Guided by its kyosei philosophy, which focuses on “living and working together for the common good”, Canon delivers high performance and user-friendly products and solutions to improve efficiency both in the office and home environment. More information is available on www.canon.co.in .

Canon in India

Canon’s product portfolio extends over a vast variety of photocopiers, multi-functional peripherals, fax-machines, inkjet and laser printers, scanners, All-in-ones, digital cameras, camcorders , dye sub photo printers and multi media projectors, cable ID printers, semi conductors and card printers.

Canon India Pvt. Ltd. is a 100% subsidiary of Canon Singapore Pte. Ltd., a world leader in imaging technologies. Set up in 1997, Canon India markets over 140 comprehensive range of sophisticated contemporary digital imaging. The company today has offices in 7 cities, warehouses in 11 cities across India and employs over 700 people. Canon has over 300 primary channel partners 13 National Retail Chain partners, over 3000 secondary retail points including 270 National Retail Chain store partners & 33 Canon Care Centers. The sales staff saw a 16 % increase over 2008. Canon products are available in over 300 towns in India . Overall Canon’s presence is expected to increase to 4000 outlets by December 2009.

Canon India closed 2008 with revenues of Rs. 665 crores, which marked 31% growth over 2007. Overall, Canon expects to touch revenue of 840 crores in 2009.

Canon India has a Software Development Centre located in Noida as well as a design center at Bangalore . Canon India received the CII-EXIM Business Excellence Award for Strong commitment to excel.

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Nidhi Mehra nidhimehra {at} 2020india(.)com
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