Brazilian Television Producers Association (BTVP) Brings Brazil’s Largest Delegation of Producers to MIPCOM 2009

Sixty Top Brazilian Producers Plan Trip to World’s Most Important Television Event

FOR IMMEDIATE RELEASE:

São Paulo, Brazil – Sept. 23, 2009 – Brazilian TV Producers (BTVP) has gathered the largest group of Brazil’s top producers to take part in MIPCOM 2009 this October in Cannes, France. Producers representing the Brazilian production community in France this year include: 2DLab, 44 Toons, Amazing Graphics, Belli Studio, Berimbau Filmes, Bossanovafilms, Bravo Produções, Cinema Animadores, Cinevideo, CisUp, Conspiração, DayDreamLab, DGT Filmes, Flamma, Grifa, HGN Produções, Intervalo Filmes, Jah Comunicação, Magma Cultural, Maria Bonita, Martinelli Films, Medialand, Mixer, Moonshot, MPB RJ, Ocean Films, Prodigo, Selva Filmes, Sumatra VFX, Synapse,Trotamundos, and TV Pinguim. This a clear sign of how the Brazilian audiovisual market has evolved in the past years.

BTVP has encouraged the group of independent producers to join together at the market as part of its continuing efforts to promote independent content abroad and enable commercial co-productions and partnerships over the past four years. Brazilian documentaries, films, series and animations will be presented to television, Internet, Mobile telephony, IPTV, VOD and Telecom purchasers from all over the world.

“It was in the early 80’s that local producers began to emerge and establish themselves, producing local programs to meet the needs of newly established networks in Brazil,” noted Jacques Bensimon, the Senior International Strategic Consultant at Brazilian TV Producers. “Co-production opportunities have been a catalyst to the growth and demand for independent producers. Markets like MIPCOM are enormously valuable to our local producers. We are thrilled to see that we are at capacity at the Brazilian TV Producers booth and look forward to introducing the talented work of all these producers to international broadcasters.”

The group is also participating in other high-profile key events at this year’s market including hosting “Brazil is Open for Business,” the MIPCOM 2009 Networking Event, scheduled for Wednesday, October 7, 2009. During the event the Brazilian producers will be host to new potential partners in one-on-one meetings at their stand. It is a dedicated time and opportunity to expand further on the country’s entertainment business models and financing systems, and learn about what new partnership and co-production opportunities are available with BTVP. In addition, Brazil will be highly represented on two of the MIPCOM organization’s conferences. Sergio Sa Leitao, President of Riofilme, will be a panelist on “ New Funding for Producers Around the World” and Secretary Silvio Da-Rin is participating on the “Global Warming, Meet The Hottest on Earth for TV and Film Development.”

“It is thrilling to see our group of producers grow each year,” said BTVP executive, Eliana Russi. “Thanks to the support of the Brazilian Government it’s gratifying to boast that Brazil is currently seen as an important and emerging market for the production of new programming, and is an integral part of the co-production business plan of several international TV and production companies globally.”

Producers will be included in the MIPCOM Guide and will use Brazilian TV Producers’ stand 02.41.

Media Contact:
International – Sabrina Propper, President, RpiPR: 818.515.5798
Brazil – Cris Brito and Claudia Hataro- 55 – 11- 3796-60 87

About Brazilian TV Producers

Established in 2004, BTVP promotes the Brazilian independent audiovisual production in the international market. As a result of its efforts, Brazil is currently seen as an important market and is part of the co-production business plan of several international broadcasters and production companies. Silvio Da-Rin, Audiovisual Secretary of the Ministry of Culture; Bruno Amado, Manager of Brazilian TV Producers at Apex-Brasil; Fernando Dias, President of ABPI-TV; and Eliana Russi, Executive Manager of BTVP; were responsible for the program.

Jacques Bensimon is the Senior International Strategic Consultant at Brazilian TV Producers. Formerly, Bensimon has served as president of the National Film Board of Canada – NFB, vice-president of the International Association of Education and Discovery Television Companies – AITED, associate member of International Academy of Television Arts & Sciences NY – NATAS, member of the board at TV5 EUA and honorary member of Toronto Cercle Canadien. He is currently a board member of Banff Television Foundation – BTVF, which promotes events such as Banff TV Festival, The World Congress of Science Producers, The World Congress of History Producers and the executive program Alliance-Atlantis. He worked at TFO, developing partnerships with Arte France Television, La Cinquième, WGBH e BBC. He was knighted Chevalier de la Ordre des Artes e des Lettres by the French government, HE was granted an honorary doctorate by the University of York in Toronto Most recently, he received the Governor’s General “Order of Canada” for his overall contribution to the audiovisual Field.

BTVP enables commercial partnerships between Brazilian and foreign companies (through co-productions, sales and pre-sales to TV channels, internet, mobile telephony and new media) and offers support by such famous international consultant as Jacques Bensimon .

In just five years, the program has facilitated the execution of over 50 TV projects in partnership with 12 countries (Germany, Canada, Spain, U.S.A., France, India, England, Japan, Malaysia, Portugal, Chezh Republic and Singapore). BTVP has participated in more than 61 events including: Ottawa, Annecy, Kidscreen, MIPTV and MIPCOM, in nine different countries (Russia, France, Germany, Japan, China, U.S.A., Canada, Argentina and Spain).

The total volume of closed businesses amounts to more than US$ 70 million and to date, Brazilian productions have been aired in 118 countries.

This year, the program has already participated in many international events in the audiovisual market such as KidScreen Summit (United States), Sofia Rendez Vous (Bulgaria), MIPTV (France), Fórum TV Brasil, Banff (Canada), Sunny Side of the Doc (France) and RomaFictionTV (Italy), and will take part in other events such as, RioMarket (Brazil), MIPCOM (France) and Television Animation Conference (Canada).

Brazilian TV Producers International Agenda 2009

RioMarket – Festival do Rio
September 25th to 28th – Rio de Janeiro, Brazil

MIPJUNIOR & MIPCOM
October 3rd to 9th – Cannes, France

Television Animation Conference
October 14th to 15th – Ottawa, Canada

PIC Documentaries – INTERNATIONAL TRAINING PROGRAM
November 30th to December 4th – Rio de Janeiro, Brazil

Media Contact:
International – Sabrina Propper, President, RpiPR: 818.515.5798
Brazil – Cris Brito and Claudia Hataro- 55 – 11- 3796-60 87