Motorola Announces Title Sponsorship of Danica Patrick’s Andretti Green IndyCar
September 13th, 2006 Leave a comment Visited 25 times, 1 so far today
Motorola Announces Title Sponsorship of Danica Patrick’s Andretti Green IndyCar
Motorola, Inc. (NYSE: MOT) and Andretti Green Racing (AGR) today announced the company’s title sponsorship of Danica Patrick’s IndyCar for the 2007 IndyCar Series season. Motorola will serve as the major sponsor on Patrick’s #7 car, while continuing to provide critical two-way communication solutions for all four Andretti Green teams. Financial terms of the deal were not disclosed.
Patrick, who rose to prominence in 2005 by becoming the first woman to lead the Indianapolis 500, went on to win rookie of the year honors. She has become a global superstar, transcending open-wheel racing with her rare combination of talent and style. A native of Roscoe, Illinois, Patrick will drive a jet-black Motorola/AGR IndyCar with blue accents inspired by the company’s signature design elements found in their iconic handsets and Bluetooth® wireless technology.
“Danica Patrick is changing the rules in motorsports by proving a female driver can be a consistent threat to win at every event,†said Kathleen Finato, head of North America Marketing, Mobile Devices, Motorola, Inc. “As innovative, stylish and edgy as she is, she’s the perfect ambassador for the Motorola brand.†In addition to Motorola’s major sponsorship, Team Motorola will also include sponsorship backing from XM Satellite Radio, Argent Mortgage, Go Daddy.com and AirTran Airways.
Motorola has been involved in open wheel racing for more than a decade and with Andretti Green Racing for the past four seasons. Andretti Green, which is owned by Michael Andretti, Kim Green and Kevin Savoree, won the series championship in 2004 and 2005, the 2005 Indianapolis 500 and heads into 2007 with a team of drivers including the last two rookies of the year in Patrick and Marco Andretti.
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