Media Atelier introduces Retina 1.0 for iPhone – Color Blindness Helper

Zurich based Media Atelier today is proud to introduce Retina 1.0, their new color blindness helper for iPhone devices. Designed specifically to take advantage of the iPhone’s unique capabilities and peerless interface, Retina helps color-blind users recognize colors by using the device’s camera preview. By simply pointing the camera preview on any object, Retina provides a simple method to differentiate colors in a fast, efficient way.

Zurich, Switzerland – Media Atelier today is proud to introduce Retina 1.0, their new color blindness helper for iPhone devices. Designed specifically to take advantage of the iPhone’s unique capabilities and peerless interface, Retina helps color-blind users recognize colors by using the device’s camera preview. Perfect for just about any situation imaginable, Retina serves to assist the color-blind to be more self-sufficient.

7 to 10 percent of the male population suffer from Protanopia (Daltonism) resulting from insensitivity to red light, causing confusion of greens, reds, and yellows. This condition is hereditary and the most common form of color blindness. Retina provides a simple method to differentiate colors in a fast, efficient way. Unlike alternative solutions, there is no need to take a picture first to figure out a color. Simply point the camera preview on any object to clearly discern proper colors.

Feature Highlights:
* Easy to use
* Directly indicate proper colors via the iPhone’s camera preview

“The idea was born when my red-green blind bicycle buddy was talking in a very convinced way about his green bike he likes so much,” said Stefan Fuerst, founder of Media Atelier. “He had been riding it for 2 years and had no idea it wasn’t green at all.”

Supported Languages:
* US English, and German

System Requirements:
* iPhone 3.1 or later

Pricing and Availability:
Retina 1.0 for iPhone is only $0.99 (USD) and available worldwide exclusively through the App Store in the Utilities category. Review copies are available upon request.

Media Atelier: http://mediaatelier.com/
Retina 1.0: http://mediaatelier.com/Retina
Purchase and Download: http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=325049204&mt=8
Screenshot: http://mediaatelier.com/Retina/2.png
Application Icon: http://mediaatelier.com/Retina/Icon512.png

Located in beautiful Zurich, Switzerland, Media Atelier is a privately funded company founded in 1995 by Stefan Fuerst. Leveraging his longtime experience from the multimedia field, Stefan’s main focus is developing powerful, yet versatile productivity solutions for the Mac and iPhone platforms, complimented by first-class customer support. Media Atelier’s first Mac OS App, TimeLog won the REALbasic “Best Business Software” Award in 2004. Copyright 1995-2009 Media Atelier. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Computer in the U.S. and/or other countries.

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Stefan Fuerst
Developer

info {at} mediaatelier(.)com