Japan’s Research Panel selects Confirmit for International Online Research

New York, NY and Oslo, Norway – October 14, 2009: Research Panel, the largest online research panel supply company in Japan, has selected the Confirmit Software-as-a-Service platform to support its online research activities.

Research Panel will use Confirmit to conduct international research projects using its Japanese online panel members. As a result, the company will be able to sell its fieldwork services to international customers, opening up an entirely new stream of business and enabling it to compete outside of its core Japanese market.

Toshiki Sano, CEO of Research Panel, explains its decision to use Confirmit: “We needed a software solution that provided ease of use and reliability, and that could be used by Japanese speakers. Confirmit could not only support this, but also provided us with user manuals and training documentation in Japanese to simplify our training process.

“The fact that Confirmit could also offer us a Service Level Agreement of 99.7% uptime for its hosted solution was also a key factor in our decision.”

During the process of selecting a platform to support its international activities, Research Panel considered enhancing its own in-house solution, as well as looking at a number of Japanese domestic ASP providers. The process showed that Confirmit provided the best value for money and the functionality most suited to Research Panel’s needs.

Henning Hansen, President and CEO at Confirmit, comments: “It has been a pleasure to welcome Research Panel as a customer. By using our software, the company has access to a whole new stream of business from the international market. What’s more, Research Panel has become a Confirmit Marketplace member, which gives them access to an even wider range of international networking and marketing opportunities.”

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About Confirmit

Confirmit is the world’s leading SaaS software vendor for Customer Feedback, Employee Feedback, and Market Research applications. The company has more than 200 employees and offices in Oslo (headquarters), Guildford, London, Moscow, New York, San Francisco, and Yaroslavl. Confirmit’s software is also distributed through partner resellers in Barcelona, Kuwait City, Madrid, Milan, Sydney, and Tokyo.

Confirmit targets Global 5000 companies and Market Research agencies worldwide with a wide range of software products for feedback / data collection, panel management, data processing, analysis, and reporting. Customers include British Airways, Countrywide Financial, Credit Suisse, Dow Chemical, Experian, GlaxoSmithKline, Halifax Bank of Scotland, Intrawest, Ipsos, Nielsen, The NPD Group, Safeco Insurance, Statoil Hydro, Symantec, and Virgin Media.

About Research Panel

Founded in 2005, Research Panel was started by Toshiki Sano and now it is Japan’s leading independent online panel and survey technology provider. The panel size of Japan is approximate 1.3 million and 52 thousand are constantly active.

Research Panel provides marketers who want to investigate Japan with panels of the highest quality. The company has built a dependable, high-quality operation system and works every day of the year to gather responses swiftly. It manages 4,000 projects a year.

In addition, the system Research Panel has devised for rapidly identifying target samples enables the company to respond quickly to requests for estimates.

Press Contacts

Confirmit: Gary Schwartz, SVP Marketing: +44 (0)7957 142 122

Indigo River: Andrea Burton +44 (0)1985 850320 / Melanie Oxford +44 (0)7515 632065