Xerox Improves World’s Fastest Cut-sheet Highlight Color Printer; New Features Drive Profit for Print Providers

Xerox Improves World’s Fastest Cut-sheet Highlight Color Printer; New Features Drive Profit for Print Providers

Xerox Corporation (NYSE: XRX) has enhanced its DocuTech™ 180 Highlight Color system with two new features that open the door to creating new and different types of print jobs and significantly expand the breadth of colors that can be printed. The improvements will help print providers grow their business, drive revenue and increase profits.

The DocuTech 180 Highlight Color System – the world’s fastest cut-sheet highlight color printer at 180 pages per minute – now has finishing options that enable print providers to produce high-volume publishing documents such as books, booklets and catalogs. Previously, the system specialized in printing transactional documents such as invoices and statements. Also, Xerox will be able to create custom-blended colors for the printer so print providers can offer more choices to their clients, such as a color match for a client’s logo to strengthen brand identity and recognition.

The enhancements to the Xerox digital highlight color system will be showcased at Graph Expo, the printing industry’s largest annual exhibition in North America, held Oct. 15-18 in Chicago. Highlight color printers – which produce documents in black plus one other color – can help make documents more effective by drawing attention to relevant information such as sale prices and discounts, the balance due on an invoice, warning labels, or a sidebar story in an employee booklet.

According to a recent survey conducted by INTERQUEST, a leading market and technology research and consulting firm, digital spot color (highlight color) print volume will grow by 11 percent per year through 2009.

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