CERT Signs Telematics Deal With Unibeton Readymix for Fleet Management Solution

CERT Signs Telematics Deal With Unibeton Readymix for Fleet Management Solution

The Centre of Excellence for Applied Research and Technology (CERT), the commercial arm of the Higher Colleges of Technology in United Arab Emirates, announced today that it has formally signed a agreement with Unibeton Readymix to have its flagship FALCON telematics devices installed in Unibeton’s fleet of more than 350 concrete trucks throughout Dubai. Unibeton Readymix is one of the top concrete mixing and delivery companies throughout all of Dubai. CERT and IBM (NYSE: IBM) are announcing today that the FALCON devices are now currently being installed in Unibeton vehicles in a pilot program, and full-scale deployment is slated for December of 2006.

FALCON is the first product to come out of a collaborative innovation agreement IBM and CERT announced in April, where engineers and designers from IBM Technology Collaboration Solutions, IBM Research and IBM Design Consulting Services would collaborate with engineers from CERT to build a state-of-the-art, real-time telematics device that would give users the ability to collect automotive data, improve road safety, better manage traffic and prevent accidents.

“CERT FALCON is a next-generation customized telematics solution that can offer a company like Unibeton knowledge to enable best practice to increase productivity, reduce risk, improve safety, streamline processes and reduce costs,” said Dr. Tayeb Kamali, Vice-Chairman, CERT Telematics. “FALCON is geared towards fleet management, but can be applied to a host of disciplines to ensure that whatever a company needs to monitor or deliver — people or product — it arrives at the right place, right time, right condition.”

In the case of Unibeton Readymix, the FALCON product will not only serve as a tracker for their fleet of trucks in terms of positioning and engine maintenance, but also allows for information about a time sensitive product like concrete to be monitored. Traffic in Dubai can be so difficult sometimes; trucks could be stranded in non-stationary traffic for over an hour. Unibeton can monitor its products to ensure on-time delivery, and FALCON will also be tied to the company’s inventory system to issue immediate invoices and track sales.

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