Seagate Strengthens Distribution Network in India

Seagate Strengthens Distribution Network in India

Seagate Technology (NYSE:STX), the world’s leading supplier of hard disc drives, today announced that two new national distributors, Supertron Electronics Ltd. (SEL) and Fortune Marketing Private Limited, joined its existing distributors Ingram Micro and Redington, in a distribution network that enhances the availability of Seagate products across India.

Leveraging the combined strength of all four-distribution partners, Seagate intends to grow its market share leadership in India, as confirmed by reports from independent market researcher AC Nielsen and the PCQuest magazine. Supertron Electronics Ltd. is one of the country’s leading distributors, with a major presence in local areas. Headquarterd in Kolkota, it is ranked among the DQ top-ten distribution club. Fortune Marketing Private Limited has a vast network of over 2,500 dealers and offices, providing market penetration and the unique ability to support end-customers in the retail segment.

“Studies show that market and user preference is in favour of Seagate. We would like to build on this strength and ensure that we have optimal coverage of the market – across geographies, across industry segments and across vertical markets – which is why we added our new distributors Supertron Electronics and Fortune marketing,” said Rajesh Khurana, country manager of Seagate in India. “We also want to reach out to the growing user segments who demand the latest high-capacity drives and best-in-class support.

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