SAP to Demonstrate Retail Industry Leadership at National Retail Federation Annual Convention and EXPO

SAP to Demonstrate Retail Industry Leadership at National Retail Federation Annual Convention and EXPO

Demonstrating its ongoing success in the retail industry, SAP AG (NYSE: SAP) today provided details about the company’s planned activities and announcements at the world’s leading retail event – the National Retail Federation (NRF) 96th Annual Convention and Expo, being held at the Jacob K. Javits Convention Center in New York, NY, January 15-17.

On Tuesday, January 16, Kevin Plank, chairman, CEO and president of Under Armour (NYSE: UA), and Bill McDermott, president and CEO of SAP Americas, will deliver a Super Session keynote entitled, “Inspiring a Trend.” This session will focus on the phenomenal growth of the Under Armour brand and how it continues to inspire a new generation of athletes. Plank and McDermott will discuss how Under Armour, an SAP customer, is driving success across the retail supply chain and leveraging enterprise business solutions to support its growth and innovation.

“The retail sector continues to be a catalyst of growth for SAP, and our customers’ trust is evident in their selection of SAP as the standard for their business,” said Bill McDermott, president and CEO, SAP Americas. “We are excited to participate at NRF in many ways, and I am especially honored to share the stage with Kevin Plank, one of the country’s leading CEOs.”

In addition, SAP said it will announce several new customer deals at NRF, continuing its successful track record from 2006, during which SAP announced a dozen new customer relationships in the retail space, including Au Bon Pain, Beall’s, Chico’s, Foodstuffs South Island, Free Record Shop, Kenneth Cole, Shane Co., Sport Chalet, Virgin Entertainment and Wumart. With more than 30 years’ experience in business software and expertise from relationships with more than 3,800 retailers worldwide, SAP understands how to help retailers gain a strategic and competitive advantage.

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