SAMSUNG Premiers Stunning Range of Smartphones on European Stage

SAMSUNG Premiers Stunning Range of Smartphones on European Stage

Samsung Electronics Co., Ltd., a leading provider of mobile phones and telecom systems, today showcased, two standout smartphones, the SGH-i520 and SGH-i600, as part of its impressive lineup at 3GSM World Congress. Both phones are early examples of Samsung’s forthcoming smartphone lineup, which will accentuate a harmonic blend of technology and artistry. This inspirational range of smartphones will be available throughout Europe in 2007, offering the convenience of a slim, yet powerful phone with ease of use ensured by its advanced messaging capabilities.

The new Symbian & Windows OS smartphones blend a plethora of functions with a slim, trendy design to ensure users have a phone to be proud of. Samsung’s i520 and i600 handsets are set to prove that even the most functionally advanced handsets can impress consumers across Europe . The i600 has already enjoyed particular success in the European market.

The new smartphones feature all of the innovative functions needed by today’s mobile users, whether it is a busy chief executive or a style conscious consumer. Each handset in the range combines a multitude of features and functions while making sure that it has the looks to match: whether it’s the slim, desirable model loaded with multimedia, such as the i520, or the i600 with High Speed Downlink Packet Access (HSDPA) and WiFi providing the best connectivity for internet and email . The Samsung smartphone range has also been further improved by the integration of easy to use, quick messaging functions with a user-friendly design.

“Modern consumers are increasingly looking to use one device that easily plugs into their life, whether it’s for work or play. Today’s smartphones not only have to be supersmart but also have to look good for fashion-savvy consumers – they won’t accept anything less. Samsung is delivering on this demand with the launch of this sleek range.” said Geesung Choi, President o f Samsung’s Telecommunication Network Business . “Samsung’s smartphones not only ensure you can choose the platform and look that you prefer, but also that, no matter what choice you make, Samsung’s market-leading design and functionality are always present.”

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