Intel Technology Redefining Home Entertainment

Intel Technology Redefining Home Entertainment

Addressing key opportunities and challenges in the emerging digital entertainment industry, Intel Corporation executive Don MacDonald today said that technology innovation, new online services and industry specifications are helping to make digital content easier to access and enjoy both inside the home and on the go. Consumers also have more choices for experiencing digital entertainment on devices and screens of all shapes and sizes.

In his morning keynote speech at the Fall Intel Developer Forum, MacDonald, vice president and general manager of Intel’s Digital Home Group, said Intel is developing a broad family of PC, consumer electronics (CE) and mobile platforms and technologies. The company is also advocating industry interoperability specifications for a variety of digital home technologies, from digital displays to wired and unwired technologies. MacDonald unveiled Intel® Viivâ„¢ technology, Intel’s platform brand designed to enrich consumers’ enjoyment of digital entertainment. (EDITOR’S NOTE: a separate press release on Intel Viiv technology is available at www.intel.com/pressroom/archive/releases/20050824comp.htm.)

“Digital technology is driving the development of new types of content, a variety of media distribution options and innovative digital devices, all of which point to the emergence of a new digital entertainment industry,” said MacDonald. “As we focus on making digital entertainment easier to access and view on different devices throughout the home, a vast number of companies have an enormous opportunity to provide a wider variety of innovative devices, content and software than ever before. Intel Viiv technology exemplifies this objective.”

Read the complete Press Release