Top Ten Ford And Lincoln Mercury Highlights For The Week Of March 26, 2007

Top Ten Ford And Lincoln Mercury Highlights For The Week Of March 26, 2007

Ford and Lincoln Mercury vehicles earned a total of 10 best-in-class rankings in the National Highway Traffic Safety Administration’s (NHTSA) 2007 Relative Collision Insurance Costs Report, which will be available in car dealerships on March 30, 2007. With eight top picks, the Ford brand was the most recognized brand. Toyota, by comparison, only earned two top picks. Nissan, Suzuki, Hyundai, Chrysler, Audi and Saturn failed to earn any.

The report compares differences in insurance costs for different makes and models of vehicles based on damage susceptibility. The findings are based on data compiled by the Highway Loss Data Institute. Ford and Lincoln Mercury nameplates earning top rankings include the Ford F-150, Ford F-250 Super Duty, Ford Focus, Escape Hybrid, Lincoln Town Car, Mercury Grand Marquis and Mustang GT convertible. Other products, including the Mercury Milan, Lincoln Zephyr, Ford Five Hundred, Ford Escape and Lincoln Navigator, ranked among the top three in their respective segments.

NHTSA estimates top-rated vehicles could save consumers up to 10 percent on insurance collision-coverage costs. Each year, one in eight consumers is involved in an accident that could require collision repair, a $38 billion industry. 2. Ford’s Switch to New Engine Oil Has Saved 700 million Gallons of Gas: Ford, Lincoln and Mercury vehicles have saved more than 700 million gallons of gasoline since 2001 by switching to 5W20 motor oil from heavier weight 5W30 oil.

The new oil reduces internal friction which helps deliver about a half mile per gallon increase in fuel economy per vehicle. It also helps reduce oil consumption, because it is less volatile. In addition, Ford estimates that using the new oil has reduced carbon dioxide emissions by about one million metric tons a year, which is equivalent to taking about 180,000 cars and trucks off the road. Motorcraft is Ford Motor Company’s only approved motor oil, part of a lineup of Ford-approved components and lubricants specially formulated for use in Ford, Lincoln and Mercury vehicles.

Read the complete Press Release