Nextance Featured in CRM Magazine Webinar on Successful Sales Proposals

Nextance Featured in CRM Magazine Webinar on Successful Sales Proposals

Nextance Inc., the top technology choice for managing sales proposals, contracts, and other relationship-defining documents, today announced its participation in CRM Magazine’s destinationCRM webinar this week on how proposal-focused technology can enable companies to compete more effectively and win more deals. The live webinar will take place on Wednesday, April 25, at 2:00 p.m. Eastern.

The webinar will showcase Nextance’s new Proposal Management solution that produces winning proposals and speeds contract negotiations – driving more revenue faster while reducing risk. By automating and controlling the proposal process, Nextance Proposal Management allows sales and proposal teams to focus on creating customer-centric proposals, eliminating process bottlenecks, and delivering high-quality, compliant proposals.

As a co-presenter, Bill Band, principal customer relationship management (CRM) analyst at Forrester Research, will set the stage by explaining why advanced proposal management capabilities are essential to a successful sales strategy. Specifically, he will discuss: how proposal management software fits into the sales process; why current word-processing, template-driven solutions are ineffective for most companies; why such software is particularly relevant for companies with complex offerings, such as in high tech, services, heavy equipment, aerospace, defense, and consulting. Further, Band will offer participants a 40-point “health check” on their salesforce automation (SFA) effectiveness as well as recommendations for improvement.

Regarding the market need, an analyst report from Forrester Research, Inc. titled “Niche Technologies Enhance Sales Effectiveness” (August 10, 2006) found: “As buyers rely more and more on the Internet and word-of-mouth social networking for information on products and services, sales organizations face tougher challenges in trying to win customers and close deals. While technology can’t fix broken sales processes or substitute for quality salespeople and training, it can help firms standardize sales best practices and automate repetitive, time-consuming tasks like creating proposals, giving sales reps more time to spend interacting with customers and prospects.”

Jason Rushin, Nextance’s director of product marketing, will explain Nextance’s unique approach to proposal management as well as solution benefits. He will also demonstrate the software to display its ease of use in creating winning proposals – regardless of how many content owners are involved, the complexity of the product and service offerings, or the uniqueness of the proposal process.

For more information or to register for the live webinar, please visit http://destinationcrm.com/webevents/details.asp?eventid=213.

About Nextance Inc.

Nextance solutions are setting the standard for how companies manage their business relationships. Global 2000 companies are improving financial performance and lowering risk by using Nextance proposal-to-revenue and source-to-savings solutions to improve the standardization, visibility, and control of their relationship-defining documents, including sales proposals and all types of contractual agreements. Alion, Countrywide, Cytyc, Eastman Chemical Company, Google, Juniper Networks, Peabody Energy, Sasol, SHPS, Sun Microsystems, and others are using Nextance software every day to optimize the lifetime value of each of their thousands of customer, supplier, and partner relationships. Nextance is based in Redwood City, CA, and is privately held. For additional information, visit: www.nextance.com.

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