Gateway Strengthens Its Retail Presence, Bringing the First Quad-Core Desktop to Retail Stores From a Top Tier Manufacturer

Gateway Strengthens Its Retail Presence, Bringing the First Quad-Core Desktop to Retail Stores From a Top Tier Manufacturer

Building on its success with its award-winning quad-core desktops sold directly to PC enthusiasts over the phone and web, Gateway is now offering a quad-core desktop to consumers via major retailers. Based on its popular FX Series, these systems are perfect for consumers that desire high-end graphics for gaming or digital creation.

“Not only is Gateway the first major manufacturer to put a quad-core desktop in retail, but the aggressive price point sends a message to both consumers and retailers: pay attention to this system, because Gateway means business in expanding the enthusiast sector,” said John Spindler, research analyst, Current Analysis. “The value proposition of the Gateway FX Series is astounding when we compare it to similarly configured systems; in some instances, it has an incredible $1,000 price/performance advantage.”

In addition, Gateway will be offering its unique Portable Media Drive Kit in retail outlets, expanding the availability of Gateway-branded accessories in consumer electronics stores. The 120GB Portable Media Drive will be available May 1, and will work in Gateway’s mainstream desktop PC line, which includes the matching bay.

“Expanding our product offerings in retail has been an important element in Gateway’s strategy,” said John Schindler, director of consumer products for Gateway. “By introducing unique and competitively priced products such as the FX Series of quad-core desktops and our Gateway Portable Media Drive, we are strengthening our brand and delivering compelling solutions to our retail customer set.”

Bringing Affordability to PCs with the Most Extreme Power and Cutting-Edge Graphics Capabilities Available Today The Gateway FX line for retail customers is equipped with Intel® Core™ 2 Quad Q6600 processors, 512MB ATI Radeon® X1950 CrossFire™ video cards, Gigabit Ethernet, and 1,000GB or 500GB of hard drive storage(1). Prices for Gateway’s retail FX line start at an MSRP of $2,099.99.

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