Huawei Helps Industry Leaders Advance the Digital Music Market

Huawei Helps Industry Leaders Advance the Digital Music Market

Huawei Technologies Co., Ltd. (”Huawei”), a leader in providing next-generation telecommunications networks for operators around the world, has announced that it successfully held a global seminar in Beijing entitled the “Music@Mobile Seminar 2007 – Profit from RBT and Digital Music”. Top global operators including China Mobile, Orange participated at the event and discussed how operators, service providers and content providers can cooperate on technology development, product integration, and content and services development to benefit the rapidly booming global digital music market.

The digital music is an important core businesses for telecommunication operators and has huge development potential worldwide. According to statistics from the International Federation of the Phonographic Industry (IFPI), the sales volume of digital music has been rapidly growing and is estimated that the music market will grow at an annual rate of approximately 5.2%. The turnover is expected to reach US$48 billion in 2010 with digital music taking up a proportion of 40-60%.

During the seminar top operators, record companies, service providers, content providers and consulting firm discussed the importance of cooperating to create a win-win and sustainable value chain, to support the global development of digital music. The participants also shared their experiences on Ring Back Tone (RBT) operations, and how to generate profits from digital music compared to the traditional music industry.

“With the traditional music industry evolving in the direction of the digital music realm, operators and service providers need a full value chain to tap into this brand new market,” said Mr. Che Haiping, President of Huawei’s Application and Software Product Line, “Huawei has made a great contribution to linking the digital music value chain to add value to content providers, service providers and terminal equipment providers and to drive digital music services.”

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