3ple-Media today announces the results from its annual survey. It shows the top multimedia issues facing mobile operators are subscriber perceptions of cost and the relevance of multimedia content services on offer. 78% of subscribers say they see their mobile operator as most like an ISP Provider (trusted with connectivity issues). This represents a 12% [...]
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Direct Access: Business Wire India
Mobile Multimedia specialist, 3ple-Media, has enhanced its award winning Mercury mobile multimedia platform to include the embedding of advertising into mobile video clips and video streams.
Pioneering functionality enables insertion of pre-roll, post-roll and in-stream advertising, all customizable according to the requirements of the advertiser and the type of inventory in use. Moreover, the embedded [...]
Mobile Multimedia specialist, 3ple-Media, has launched Mercury ViralTrack – the global telecommunications industry’s first solution to offer full viral tracking for image, audio and mobile video content that is passed between subscribers. While Internet tracking is limited to rudimentary tracking by IP address or cookies, ViralTrack enables mobile operators to build deep intelligence on [...]
Philippines based 3G Mobile Operator, CURE, has selected the award winning Mercury multimedia platform, from 3ple-Media. CURE (Connectivity Unlimited Resource Enterprise Inc) is scheduled to launch during 2008 and will use Mercury as their sole and mission critical mobile multimedia platform.
CURE becomes the second Asian Operator to implement the Mercury platform, which is fast [...]
A new survey from 3ple-Media shows a positive shift in subscriber perceptions and expectations about the evolving role of Mobile Operators in the delivery of multimedia services. While 66% of subscribers among the 1,250 respondents say they now see their Mobile Operator as a data connectivity provider, encouragingly 20% see their Mobile Operator as most [...]
3ple-Media, the mobile multimedia specialist, today announces the launch of their Mercury VideoGrab application. As part of the Mercury award winning multimedia platform, VideoGrab allows operators to send ‘As Live’ video content to thousands of subscribers within seconds of original broadcast. As the name implies, clips from the raw video feed are ‘grabbed’ by the [...]
3ple-Media today announces the launch of MercuryTM Composer. As part of the holistic, award-winning multimedia platform Mercury, Composer allows operators to capitalize on market conditions and opportunities by launching new services where conception, development and delivery no longer take months to achieve. This is possible as Mercury separates out the issues of service creation and [...]
